muuto.com
New Perspectives on Scandinavian Design. Muuto is rooted in the Scandinavian design tradition characterized by enduring aesthetics, functionality, craftsmanship and an honest expression.
GRIPS CUSTOMERS & RESEARCH PARTNERS
muuto.com Annual Revenue and Growth
muuto.com's annual sales on its online store amounted to $5.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
muuto.com's monthly revenueOVER TIME
Over the past three months, muuto.com revenue has experienced decline of 16%, compared to the preceding three months.
muuto.com competitors
In June 2026, muuto.com reported a revenue of $339,799 with 337 transactions from 137,043 sessions, resulting in an average order value (AOV) between $1000 and $1025, but a low conversion rate of 0.00-0.50%. In comparison, knoll.com outperformed muuto.com with a revenue of $507,473 from 424 transactions over 187,159 sessions, maintaining an AOV of $1175-1200 and the same low conversion rate. hivemodern.com also surpassed muuto.com with $423,561 in revenue and 396 transactions across 94,220 sessions, while slightly lowering its AOV to $1050-1075. lekkerhome.com, while generating $235,084 with 211 transactions from only 12,044 sessions, boasted a higher AOV of $1100-1125 and a significantly better conversion rate of 1.50-2.00%. Lastly, danishdesignstore.com and connox.com lagged behind with revenues of $222,034 and $75,177 respectively, indicating a competitive market landscape.
Revenue share by device at muuto.com
In June large majority of sales on muuto.com, 98% was finalized on desktop devices, with 2.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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muuto.com channels
Identify top traffic channels that drive growth for muuto.comand discover how performance of traffic channels has changed over time.
muuto.com Google Ads spend
Evaluate muuto.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
muuto.com devices
Review muuto.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
