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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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530.8K
Revenue
Aug 25
220.8K
Sessions
Aug 25
0.0-0.5%
Conv. rate
Aug 25
$1000-1100
AOV
Aug 25
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New Perspectives on Scandinavian Design. Muuto is rooted in the Scandinavian design tradition characterized by enduring aesthetics, functionality, craftsmanship and an honest expression.

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muuto.com's monthly revenueOVER TIME
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Over the past three months, muuto.com revenue has experienced growth of 29%, compared to the preceding three months.

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muuto.com revenue growth for last six months
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OVERVIEW
In August 2025, muuto.com, in the FURNITURE industry, achieved a revenue of $530,797 with a conversion rate of 0.00-0.50% and an average order value (AOV) of $1025-1050. Compared to the largest online store ikea.com with $1,072,649,159 in revenue, muuto.com's performance metrics were commendable. The store's sessions reached 220,817, far exceeding the median sessions of 38,605 in the FURNITURE category. Despite facing a competitive market, muuto.com's revenue and sessions reflect a strong presence and growth potential in the e-commerce space.
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muuto.com competitors

In August 2025, muuto.com outperformed some of its competitors in terms of revenue, with a total of $530,797. However, in terms of transactions, muuto.com had 512 transactions, which was surpassed by danishdesignstore.com with 220 transactions and hivemodern.com with 454 transactions. muuto.com had the highest number of sessions with 220,817, followed closely by knoll.com with 222,829 sessions. muuto.com had an average order value (AOV) ranging from $1025 to $1050, while danishdesignstore.com had the highest AOV of $1425 to $1450. When looking at conversion rates, muuto.com ranged from 0.00% to 0.50%, similar to most competitors such as knoll.com and hivemodern.com. Overall, muuto.com's performance in revenue and sessions stood out among its competitors in the same industry.

lekkerhome.com screenshot
#1 lekkerhome.com
264.8K
Revenue
10.9K
Sessions
2.0-2.5%
Conv. rate
$1100-1200
AOV
knoll.com screenshot
#2 knoll.com
324.3K
Revenue
222.8K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
hivemodern.com screenshot
#3 hivemodern.com
550.5K
Revenue
119.1K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
danishdesignstore.com screenshot
#4 danishdesignstore.com
316.2K
Revenue
72.4K
Sessions
0.0-0.5%
Conv. rate
$1400-1500
AOV
connox.com screenshot
#5 connox.com
65.6K
Revenue
125.4K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
muuto.com vs top market performers
muuto.com
top retailers
conversion rate vs average order value for muuto.com and its competitors
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Revenue share by device at muuto.com

In August large majority of sales on muuto.com, 98% was finalized on desktop devices, with 2.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on muuto.com, 98% was finalized on desktop devices, with 2.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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muuto.com channels

Identify top traffic channels that drive growth for muuto.comand discover how performance of traffic channels has changed over time.

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muuto.com Google Ads spend

Evaluate muuto.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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muuto.com devices

Review muuto.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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muuto.com top markets

Explore muuto.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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muuto.com country & global rank

Assess the ranking of muuto.com among other retailers within its primary country and worldwide.

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