muuto.com
New Perspectives on Scandinavian Design. Muuto is rooted in the Scandinavian design tradition characterized by enduring aesthetics, functionality, craftsmanship and an honest expression.
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muuto.com Annual Revenue and Growth
muuto.com's annual sales on its online store amounted to $5.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
muuto.com's monthly revenueOVER TIME
Over the past three months, muuto.com revenue has experienced decline of 7.7%, compared to the preceding three months.
muuto.com competitors
In May 2026, muuto.com reported a revenue of $415,612 from 407 transactions and 166,204 sessions, resulting in an average order value (AOV) between $1,000 and $1,025, with a conversion rate of 0.00-0.50%. In comparison, knoll.com outperformed muuto.com with a revenue of $664,219, driven by 552 transactions across 222,588 sessions, an AOV of $1,200-1,225, and the same conversion rate. Similarly, hivemodern.com generated $587,097 from 544 transactions, also with a conversion rate of 0.00-0.50%. lekkerhome.com, while smaller in scale with $249,813 in revenue from 229 transactions and 12,069 sessions, achieved a higher AOV of $1,075-1,100 and a solid conversion rate of 1.50-2.00%. danishdesignstore.com also maintained a competitive AOV of $1,300-1,325 with a revenue of $272,599. Overall, muuto.com faces strong competition in both revenue generation and conversion efficiency.
Revenue share by device at muuto.com
In May large majority of sales on muuto.com, 98% was finalized on desktop devices, with 2.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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muuto.com channels
Identify top traffic channels that drive growth for muuto.comand discover how performance of traffic channels has changed over time.
muuto.com Google Ads spend
Evaluate muuto.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
muuto.com devices
Review muuto.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
