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Nov 2025
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Home/Insights/Retailers/monticelloshop.org
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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115.2K
Revenue
Nov 25
42K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Monticelloshop.org is a website that offers a wide range of products associated with Monticello, a historic home located in Virginia. Their inventory includes books, apparel, home decor, collectibles, jewelry, and garden accessories inspired by Monticello and American history. The site provides convenient online shopping for enthusiasts of historical and cultural items.

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monticelloshop.org Annual Revenue and Growth

monticelloshop.org's annual sales on its online store amounted to $1.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
monticelloshop.org revenue by year

monticelloshop.org's monthly revenueOVER TIME
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Over the past three months, monticelloshop.org revenue has experienced growth of 80%, compared to the preceding three months.

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monticelloshop.org revenue growth for last six months
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OVERVIEW
In November 2025, monticelloshop.org generated $115,193 in online sales, slightly below the industry median of $122,040, with a conversion rate of 2.00-2.50%, under the high benchmark of 3.53%. The average order value (AOV) ranged from $125-150, significantly lower than the high of $672. The site attracted 41,966 sessions, surpassing the median of 32,500, yet remaining far behind industry leader homedepot.com, which recorded an impressive $1.6 billion in sales and over 171 million sessions. Overall, while monticelloshop.org demonstrates promising engagement, it faces stiff competition in the home and garden sector.
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monticelloshop.org competitors

In November 2025, when comparing monticelloshop.org to its competitors, it is evident that monticelloshop.org falls behind in terms of revenue, transactions, and sessions. monticelloshop.org generated $115,193 in revenue from 878 transactions and 41,966 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 2.00-2.50%. In contrast, competitors such as edenbrothers.com outperformed monticelloshop.org with $2,431,408 in revenue from 23,054 transactions and 643,900 sessions, boasting an AOV of $100-$125 and a conversion rate of 3.50-4.00%. Other competitors like prairiemoon.com, hudsonvalleyseed.com, strictlymedicinalseeds.com, and anniesheirloomseeds.com also surpassed monticelloshop.org in various metrics, showcasing the need for improvement in monticelloshop.org's performance to stay competitive in the market.

prairiemoon.com screenshot
#1 prairiemoon.com
649.6K
Revenue
169.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
hudsonvalleyseed.com screenshot
#2 hudsonvalleyseed.com
141.7K
Revenue
60.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
edenbrothers.com screenshot
#3 edenbrothers.com
2.4M
Revenue
643.9K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
strictlymedicinalseeds.com screenshot
#4 strictlymedicinalseeds.com
194.8K
Revenue
59.5K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
anniesheirloomseeds.com screenshot
#5 anniesheirloomseeds.com
174.1K
Revenue
33.2K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
monticelloshop.org vs top market performers
monticelloshop.org
top retailers
conversion rate vs average order value for monticelloshop.org and its competitors
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Revenue share by device at monticelloshop.org

In November large majority of sales on monticelloshop.org, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In November large majority of sales on monticelloshop.org, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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monticelloshop.org channels

Identify top traffic channels that drive growth for monticelloshop.organd discover how performance of traffic channels has changed over time.

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monticelloshop.org Google Ads spend

Evaluate monticelloshop.org's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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monticelloshop.org devices

Review monticelloshop.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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monticelloshop.org top markets

Explore monticelloshop.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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monticelloshop.org country & global rank

Assess the ranking of monticelloshop.org among other retailers within its primary country and worldwide.

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