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Sep 2025
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Home/Insights/Retailers/monticelloshop.org
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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46.7K
Revenue
Sep 25
27.3K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Monticelloshop.org is a website that offers a wide range of products associated with Monticello, a historic home located in Virginia. Their inventory includes books, apparel, home decor, collectibles, jewelry, and garden accessories inspired by Monticello and American history. The site provides convenient online shopping for enthusiasts of historical and cultural items.

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monticelloshop.org Annual Revenue and Growth

monticelloshop.org's annual sales on its online store amounted to $1.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
monticelloshop.org revenue by year

monticelloshop.org's monthly revenueOVER TIME
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Over the past three months, monticelloshop.org revenue has experienced decline of 1.1%, compared to the preceding three months.

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monticelloshop.org revenue decline for last six months
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OVERVIEW
In September 2025, monticelloshop.org, a home and garden online retailer, generated $46,687 in revenue, significantly lower than the median of $113,901, with a conversion rate between 1.00-1.50%, compared to a high of 3.36% in the industry; its average order value (AOV) ranged from $125 to $150, while the industry’s high AOV is $677; the site attracted 27,300 sessions, below the median of 32,433 and far from the 148,597,767 sessions recorded by the leading competitor, homedepot.com, indicating areas for improvement in performance metrics.
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monticelloshop.org competitors

In September 2025, monticelloshop.org generated $46,687 in revenue from 27,300 sessions, resulting in 366 transactions with an average order value (AOV) of $125-150 and a conversion rate of 1.00-1.50%. In comparison, prairiemoon.com had significantly higher revenue of $1,156,045 from 315,532 sessions, 10,185 transactions, an AOV of $100-125, and a conversion rate of 3.00-3.50%. hudsonvalleyseed.com also outperformed Monticello with $142,120 revenue from 64,638 sessions, 914 transactions, and an AOV of $150-175. While Monticello's AOV is comparable to anniesheirloomseeds.com at $150-175, anniesheirloomseeds.com had higher revenue of $142,633 from 30,828 sessions and 896 transactions with a higher conversion rate of 2.50-3.00%. Overall, monticelloshop.org could focus on increasing sessions and transactions to compete more effectively with its higher-performing competitors.

prairiemoon.com screenshot
#1 prairiemoon.com
1.2M
Revenue
315.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
hudsonvalleyseed.com screenshot
#2 hudsonvalleyseed.com
142.1K
Revenue
64.6K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
edenbrothers.com screenshot
#3 edenbrothers.com
488.3K
Revenue
745.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
strictlymedicinalseeds.com screenshot
#4 strictlymedicinalseeds.com
170.9K
Revenue
69.1K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
anniesheirloomseeds.com screenshot
#5 anniesheirloomseeds.com
142.6K
Revenue
30.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
monticelloshop.org vs top market performers
monticelloshop.org
top retailers
conversion rate vs average order value for monticelloshop.org and its competitors
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Revenue share by device at monticelloshop.org

In September large majority of sales on monticelloshop.org, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In September large majority of sales on monticelloshop.org, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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monticelloshop.org channels

Identify top traffic channels that drive growth for monticelloshop.organd discover how performance of traffic channels has changed over time.

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monticelloshop.org Google Ads spend

Evaluate monticelloshop.org's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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monticelloshop.org devices

Review monticelloshop.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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monticelloshop.org top markets

Explore monticelloshop.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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monticelloshop.org country & global rank

Assess the ranking of monticelloshop.org among other retailers within its primary country and worldwide.

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