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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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14.8M
Revenue
2.6M
Sessions
1.5-2.0%
Conversion rate
$325-350
Average order value
Online only revenue for moma.org, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED STATES
  • Website category: LIBRARIES AND MUSEUMS

Moma.org is a website belonging to the Museum of Modern Art (MoMA) in New York City. The site caters primarily to art enthusiasts worldwide, offering comprehensive information on ongoing and past exhibitions, film screenings, educational programs, and events. Additionally, it hosts an online store that sells art-related books, prints, home decor, childrens products, and exclusive merchandise.

moma.org’s revenueOVER TIME
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Over the past three months, moma.org revenue has experienced decline of 28%, compared to the preceding three months.

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moma.org revenue decline for last six months
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OVERVIEW
moma.org in the LIBRARIES AND MUSEUMS industry had a revenue of $14,779,691 for online sales, a conversion rate of 1.50-2.00%, an AOV of $325-350, and 2,573,713 sessions in May 2024, making it the top performer in the category for revenue, conversion rate, and sessions. The highest conversion rate in the category was 4.52%, the highest AOV was $351, and the lowest AOV was $62, while the median revenue and sessions were $237,584 and 37,829 respectively.
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moma.org competitors

When comparing moma.org to its competitors in the arts and museum space, it is evident that moma.org outperforms them in several key metrics. In terms of revenue, moma.org generated $14,779,691 in May 2024, significantly higher than artsper.com at $1,994,487 and philamuseum.org at $920,509. The number of transactions on moma.org was also much higher at 42,682 compared to artsper.com's 1,525 and philamuseum.org's 7,102. Additionally, moma.org had the highest number of sessions at 2,573,713, showing strong user engagement. While artsper.com had a higher average order value (AOV) at $1300-$1325, moma.org's AOV of $325-$350 is still competitive. Finally, moma.org's conversion rate of 1.50-2.00% falls within the range of its competitors, with philamuseum.org having the highest conversion rate at 2.50-3.00%. Overall, moma.org demonstrates strong performance across multiple domains compared to its competitors.

#1 philamuseum.org
920.5K
Revenue
274.5K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#2 artsper.com
2M
Revenue
856.1K
Sessions
0.0-0.5%
Conv. rate
$1300-1400
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
moma.org vs top market performers
moma.org
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conversion rate vs average order value for moma.org and its competitors
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moma.org brandsby revenue

1
Logo for vestaboard incVestaboard Inc
2
Logo for other corporationOther Corporation
3
Logo for polaroid america corpPolaroid America Corp

moma.org categoriesby revenue

1
Office Supplies
2
Home & Garden
3
Arts & Entertainment
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brands overtime comparison

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moma.org channels

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moma.org Google Ads spend

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moma.org devices

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moma.org top markets

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moma.org country & global rank

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