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Jul 2025
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Home/Insights/Retailers/modarmory.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for modarmory.commodarmory.com

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217.2K
Revenue
28K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
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MOD Armory is a night vision government contractor specializing in night vision goggles, night vision scopes thermal and accessories - (Cage Code 5XW14).

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modarmory.com's revenueOVER TIME
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Over the past three months, modarmory.com revenue has experienced growth of 21%, compared to the preceding three months.

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modarmory.com revenue growth for last six months
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OVERVIEW
In July 2025, modarmory.com in the SPORTS industry had a revenue of $217,161 (median $101,851) with a conversion rate of 0.50-1.00% (2.42% high, 0.48% low), and an AOV of $850-875 ($642 high, $112 low). The site had 27,950 sessions, below the median of 39,019, while the highest sessions came from gunbroker.com at 12,741,838. Despite not leading in revenue or sessions, modarmory.com maintains a strong conversion rate and AOV in the competitive SPORTS market.
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modarmory.com competitors

In July 2025, modarmory.com outperformed its competitors in terms of revenue, with $217,161 in comparison to Night Ops Tactical at $52,975, Night Vision Guys at $159,094, Full Metal Jacket at $81,299, and AWSIN at $137,212. modarmory.com also had the highest number of transactions at 249, followed by Night Vision Guys at 175, AWSIN at 667, and Full Metal Jacket at 267. In terms of sessions, modarmory.com had 27,950, which was more than Night Vision Guys at 19,938, AWSIN at 37,860, and Full Metal Jacket at 13,537. Additionally, modarmory.com had a competitive average order value (AOV) range of $850-$875 and a conversion rate of 0.50-1.00, similar to Night Vision Guys, while the other competitors had varying AOV and conversion rate ranges.

nightopstactical.com screenshot
#1 nightopstactical.com
53K
Revenue
4.8K
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
nightvisionguys.com screenshot
#2 nightvisionguys.com
159.1K
Revenue
19.9K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
fullmetaljacket.com screenshot
#3 fullmetaljacket.com
81.3K
Revenue
13.5K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
awsin.com screenshot
#4 awsin.com
137.2K
Revenue
37.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
modarmory.com vs top market performers
modarmory.com
top retailers
conversion rate vs average order value for modarmory.com and its competitors
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Revenue share by device at modarmory.com

In July large majority of sales on modarmory.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In July large majority of sales on modarmory.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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modarmory.com channels

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modarmory.com Google Ads spend

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modarmory.com devices

Review modarmory.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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modarmory.com top markets

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modarmory.com country & global rank

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