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Jun 2026
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Home/Insights/Retailers/modarmory.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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193K
Revenue
Jun 26
20.6K
Sessions
Jun 26
0.5-1.0%
Conv. rate
Jun 26
$900-1000
AOV
Jun 26
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MOD Armory is a night vision government contractor specializing in night vision goggles, night vision scopes thermal and accessories - (Cage Code 5XW14).

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modarmory.com Annual Revenue and Growth

modarmory.com's annual sales on its online store amounted to $2.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$2.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
modarmory.com revenue by year

modarmory.com's monthly revenueOVER TIME
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Over the past three months, modarmory.com revenue has experienced decline of 6.9%, compared to the preceding three months.

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modarmory.com revenue decline for last six months
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OVERVIEW
In June 2026, modarmory.com generated $193,048 in online sales, significantly outperforming the SPORTS median of $97,033, yet falling short of gunbroker.com’s $300,771,785. Its conversion rate ranged from 0.50-1.00%, lower than the high benchmark of 2.6% but above the low of 0.52%. The average order value (AOV) was $950-975, exceeding the category's high of $642 and significantly above the low of $112. With 20,574 sessions, modarmory.com performed well against the median of 38,462 but remained far from gunbroker.com’s remarkable 11,545,567 sessions, indicating room for growth in visibility and traffic.
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modarmory.com competitors

In June 2026, modarmory.com reported a revenue of $193,048 from 202 transactions across 20,574 sessions, yielding an average order value (AOV) of $950-975 and a conversion rate of 0.50-1.00%. In contrast, competitors like nightopstactical.com generated $36,979 with 50 transactions and 2,936 sessions, indicating a higher conversion rate of 1.50-2.00% but a significantly lower AOV of $725-750. nightvisionguys.com, while close in revenue at $170,604, saw 163 transactions across 20,964 sessions, also achieving an AOV of $1025-1050, paralleling modarmory.com's metrics. Meanwhile, fullmetaljacket.com and awsin.com reported lower revenues of $48,709 and $95,957 respectively, but higher transaction volumes. fullmetaljacket.com had a conversion rate of 2.00-2.50%, reflecting a more effective sales funnel despite its lower AOV of $225-250. Overall, modarmory.com outperformed most competitors in revenue and AOV, while also maintaining competitive conversion rates.

nightopstactical.com screenshot
#1 nightopstactical.com
37K
Revenue
2.9K
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
nightvisionguys.com screenshot
#2 nightvisionguys.com
170.6K
Revenue
21K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
fullmetaljacket.com screenshot
#3 fullmetaljacket.com
48.7K
Revenue
8.3K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
awsin.com screenshot
#4 awsin.com
96K
Revenue
24.6K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
modarmory.com vs top market performers
modarmory.com
top retailers
conversion rate vs average order value for modarmory.com and its competitors
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Revenue share by device at modarmory.com

In June large majority of sales on modarmory.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In June large majority of sales on modarmory.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

Industries modarmory.com operates in

modarmory.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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modarmory.com channels

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modarmory.com Google Ads spend

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modarmory.com devices

Review modarmory.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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modarmory.com top markets

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modarmory.com country & global rank

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