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Home/Insights/Retailers/modarmory.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for modarmory.commodarmory.com

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185.2K
Revenue
Aug 26
20K
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$900-1000
AOV
Aug 26
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MOD Armory is a night vision government contractor specializing in night vision goggles, night vision scopes thermal and accessories - (Cage Code 5XW14).

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modarmory.com Annual Revenue and Growth

modarmory.com's annual sales on its online store amounted to $2.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$2.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
modarmory.com revenue by year

modarmory.com's monthly revenueOVER TIME
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Over the past three months, modarmory.com revenue has experienced decline of 21%, compared to the preceding three months.

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modarmory.com revenue decline for last six months
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OVERVIEW
In August 2026, modarmory.com reported a conversion rate of 0.50-1.00% and an average order value (AOV) of $950-975, both within the typical ranges for the hunting and shooting category. The site generated $185,000 in revenue from 20,000 sessions, while the average store in the hunting and shooting category sees around 40,600 sessions monthly and generates approximately $108,000 in revenue. The largest site in the category, gunbroker.com, reports a staggering $356.2 million in revenue and 12.3 million sessions. Overall, modarmory.com performs reasonably within the typical metrics for its category, showcasing potential for growth in traffic and sales.
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modarmory.com competitors

In August 2026, nightopstactical.com reported revenue of $46,700 from 61 transactions across 3,473 sessions, achieving an average order value (AOV) of $750-775 and a conversion rate of 1.50-2.00%. In comparison, modarmory.com leads with $185,000 in revenue, although it ranks third in transactions with 193 and second in sessions at 20,000. modarmory.com’s AOV ranges between $950-975, placing it well ahead in value per transaction. nightvisionguys.com generated $154,000 from 147 transactions over 18,800 sessions, with a similar conversion rate to modarmory.com, indicating a competitive edge in revenue. However, fullmetaljacket.com outperformed modarmory.com in transactions with 246, albeit with significantly lower revenue of $58,800 and a conversion rate of 2.50-3.00%. Meanwhile, awsin.com leads in both transactions at 429 and sessions at 24,200 but trails in revenue at $105,000, demonstrating varied strengths across these competitors in the tactical gear market.

nightopstactical.com screenshot
#1 nightopstactical.com
46.7K
Revenue
3.5K
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
nightvisionguys.com screenshot
#2 nightvisionguys.com
153.6K
Revenue
18.8K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
fullmetaljacket.com screenshot
#3 fullmetaljacket.com
58.8K
Revenue
9.4K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
awsin.com screenshot
#4 awsin.com
105.3K
Revenue
24.2K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
modarmory.com vs top market performers
modarmory.com
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conversion rate vs average order value for modarmory.com and its competitors
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Revenue share by device at modarmory.com

In August large majority of sales on modarmory.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In August large majority of sales on modarmory.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

Industries modarmory.com operates in

modarmory.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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modarmory.com channels

Identify top traffic channels that drive growth for modarmory.comand discover how performance of traffic channels has changed over time.

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modarmory.com Google Ads spend

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modarmory.com devices

Review modarmory.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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modarmory.com top markets

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modarmory.com country & global rank

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