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Oct 2025
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Home/Insights/Retailers/missbabs.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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101.4K
Revenue
Oct 25
24.3K
Sessions
Oct 25
5.0-5.5%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Miss Babs is a website that offers a diverse collection of yarn products. They specialize in hand-dyed yarns made from various fibers, catering to the knitting and crocheting community. Their inventory includes an extensive range of colorways and weights to accommodate different projects, providing options for creative enthusiasts.

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missbabs.com Annual Revenue and Growth

missbabs.com's annual sales on its online store amounted to $1.6M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
missbabs.com revenue by year

missbabs.com's monthly revenueOVER TIME
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Over the past three months, missbabs.com revenue has experienced growth of 22%, compared to the preceding three months.

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missbabs.com revenue growth for last six months
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OVERVIEW
In October 2025, missbabs.com generated $101,437 in online sales with a conversion rate of 5.00-5.50%, surpassing the median of 3.47% for the home_and_garden industry. The average order value (AOV) ranged from $75 to $100, significantly lower than the very high AOV of $676 in the sector. With 24,291 sessions, missbabs.com falls short of the industry median of 30,856, while the largest competitor, homedepot.com, boasts staggering revenue of $1,418,970,899 and an enormous 152,722,965 sessions, highlighting the competitive landscape within the home_and_garden market.
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missbabs.com competitors

In October 2025, missbabs.com outperformed its competitor alikelyyarn.com in terms of revenue, transactions, sessions, AOV, and conversion rate. missbabs.com generated a revenue of $101,437 from 1,275 transactions and 24,291 sessions, with an AOV ranging between $75-100 and a conversion rate of 5.00-5.50%. On the other hand, alikelyyarn.com only earned $2,354 from 34 transactions and 1,905 sessions, with a lower AOV of $50-75 and conversion rate of 1.50-2.00%. missbabs.com's superior performance in all these metrics indicates its stronger position in the market compared to alikelyyarn.com.

alikelyyarn.com screenshot
#1 alikelyyarn.com
2.4K
Revenue
1.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
missbabs.com vs top market performers
missbabs.com
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conversion rate vs average order value for missbabs.com and its competitors
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Revenue share by device at missbabs.com

In October large majority of sales on missbabs.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on missbabs.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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missbabs.com channels

Identify top traffic channels that drive growth for missbabs.comand discover how performance of traffic channels has changed over time.

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missbabs.com Google Ads spend

Evaluate missbabs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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missbabs.com devices

Review missbabs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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missbabs.com top markets

Explore missbabs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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missbabs.com country & global rank

Assess the ranking of missbabs.com among other retailers within its primary country and worldwide.

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