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Apr 2026
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Home/Insights/Retailers/millsupply.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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188.7K
Revenue
Apr 26
90.3K
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$225-250
AOV
Apr 26
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Mill Supply your ultimate source for stepvan parts, mower parts, autobody restoration parts and snow plow parts.

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millsupply.com Annual Revenue and Growth

millsupply.com's annual sales on its online store amounted to $2.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
millsupply.com revenue by year

millsupply.com's monthly revenueOVER TIME
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Over the past three months, millsupply.com revenue has experienced decline of 21%, compared to the preceding three months.

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millsupply.com revenue decline for last six months
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OVERVIEW
In April 2026, millsupply.com reported online sales revenue of $188,727, slightly above the automotive industry median of $188,145, with a conversion rate ranging from 0.50-1.00%, below the industry high of 2.79% but above the low of 0.45%. The average order value (AOV) fell between $225-250, well below the high of $883 and above the low of $167. With 90,276 sessions, millsupply.com exceeded the industry median of 51,978 but lagged significantly behind autozone.com's leading 34,716,813 sessions, highlighting both strengths and areas for improvement in their performance metrics.
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millsupply.com competitors

In April 2026, millsupply.com achieved $188,727 in revenue from 828 transactions across 90,276 sessions, boasting a conversion rate of 0.50-1.00%. In comparison, raybuck.com generated $120,384 with 500 transactions and 120,121 sessions, showing a lower conversion rate of 0.00-0.50%. c2cfabrication.com and oamusa.com reported revenues of $66,652 and $75,912, respectively, but had fewer transactions (291 and 134) and sessions (30,059 and 15,054), indicating a weaker market presence. classicindustries.com outperformed all competitors with a substantial revenue of $1,992,498 from 6,540 transactions, while rondotrailer.com reported $61,657. Notably, all domains maintain an average order value (AOV) of $225-250, except oamusa.com and rondotrailer.com, which present higher AOV ranges. Overall, millsupply.com stands competitively, especially against smaller sites.

raybuck.com screenshot
#1 raybuck.com
120.4K
Revenue
120.1K
Sessions
0.0-0.5%
Conv. rate
$225-250
AOV
c2cfabrication.com screenshot
#2 c2cfabrication.com
66.7K
Revenue
30.1K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
oamusa.com screenshot
#3 oamusa.com
75.9K
Revenue
15.1K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
classicindustries.com screenshot
#4 classicindustries.com
2M
Revenue
1.1M
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
rondotrailer.com screenshot
#5 rondotrailer.com
61.7K
Revenue
11.3K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
millsupply.com vs top market performers
millsupply.com
top retailers
conversion rate vs average order value for millsupply.com and its competitors
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Revenue share by device at millsupply.com

In April large majority of sales on millsupply.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on millsupply.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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millsupply.com channels

Identify top traffic channels that drive growth for millsupply.comand discover how performance of traffic channels has changed over time.

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millsupply.com Google Ads spend

Evaluate millsupply.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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millsupply.com devices

Review millsupply.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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millsupply.com top markets

Explore millsupply.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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millsupply.com country & global rank

Assess the ranking of millsupply.com among other retailers within its primary country and worldwide.

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