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Apr 2025
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Home/Insights/Retailers/miculek.com
TRANSACTION INTELLIGENCE - APR 2025 GLOBALLY

Favicon for miculek.commiculek.com

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13.7K
Revenue
6.3K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
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Miculek.com is an online platform that offers a wide selection of firearms, shooting accessories, and related products. The website provides an extensive range of options for shooters, including pistols, rifles, ammunition, holsters, grips, and sights. Additionally, they offer gunsmithing services and training courses designed to enhance shooting skills.

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miculek.com's revenueOVER TIME
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Over the past three months, miculek.com revenue has experienced decline of 28%, compared to the preceding three months.

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miculek.com revenue decline for last six months
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OVERVIEW
In April 2025, miculek.com, a SPORTS industry website, reported online sales revenue of $13,651, with a conversion rate ranging from 1.00% to 1.50% and an average order value (AOV) between $150-175. The highest AOV in the category is $659, while the lowest is $112. With 6,291 sessions, miculek.com falls below the median sessions of 38,272 in the SPORTS industry. However, the largest online store in the category, gunbroker.com, achieved revenue of $294,569,511 and sessions totaling 13,037,128 in the same month.
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miculek.com competitors

When comparing miculek.com to its competitor gomettagk.com in April 2025, it is evident that miculek.com outperforms in most metrics. miculek.com generated a revenue of $13,651 from 91 transactions and 6,291 sessions, with an Average Order Value (AOV) ranging between $150-$175 and a conversion rate of 1.00-1.50%. On the other hand, gomettagk.com generated a lower revenue of $6,249 from 53 transactions and 1,308 sessions, with an AOV between $100-$125 and a higher conversion rate of 4.00-4.50%. While gomettagk.com has a higher conversion rate, miculek.com excels in revenue, transactions, sessions, and AOV, indicating a more successful overall performance in the given time period.

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#1 gomettagk.com
6.2K
Revenue
1.3K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
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miculek.com vs top market performers
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conversion rate vs average order value for miculek.com and its competitors
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Revenue share by device at miculek.com

In April large majority of sales on miculek.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices.

In April large majority of sales on miculek.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices.
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miculek.com channels

Identify top traffic channels that drive growth for miculek.comand discover how performance of traffic channels has changed over time.

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miculek.com Google Ads spend

Evaluate miculek.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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miculek.com devices

Review miculek.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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miculek.com top markets

Explore miculek.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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miculek.com country & global rank

Assess the ranking of miculek.com among other retailers within its primary country and worldwide.

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