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May 2025
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Home/Insights/Retailers/michiganhumane.org
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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349.3K
Revenue
89.6K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
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Michiganhumane.org is a website operated by Michigan Humane, a non-profit organization based in Michigan. The site provides information about various services offered by the organization including pet adoption, veterinary care, and animal cruelty investigations. It also features resources for volunteering, education programs, and ways to support the organizations mission.

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michiganhumane.org's revenueOVER TIME
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Over the past three months, michiganhumane.org revenue has experienced growth of 22%, compared to the preceding three months.

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michiganhumane.org revenue growth for last six months
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OVERVIEW
In May 2025, michiganhumane.org in the PETS industry had a revenue of $349,273, conversion rate of 2.00-2.50%, AOV of $150-175, and 89,551 sessions. The highest revenue in the category was $1,087,080 from iheartdogs.com, with a conversion rate of 3.93% and AOV of $393. The lowest revenue was $52,307, with a conversion rate of 1.27% and AOV of $53. The highest sessions were 789,964 from iheartdogs.com, while the median sessions in the category was 11,815.
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michiganhumane.org competitors

Compare michiganhumane.org's performance against the competition worldwide. michiganhumane.org has
conversion rate of 2.0-2.5% and average order value of $150-175.

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michiganhumane.org vs top market performers
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conversion rate vs average order value for michiganhumane.org and its competitors
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Revenue share by device at michiganhumane.org

In May large majority of sales on michiganhumane.org, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.

In May large majority of sales on michiganhumane.org, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.
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michiganhumane.org channels

Identify top traffic channels that drive growth for michiganhumane.organd discover how performance of traffic channels has changed over time.

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michiganhumane.org Google Ads spend

Evaluate michiganhumane.org's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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michiganhumane.org devices

Review michiganhumane.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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michiganhumane.org top markets

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michiganhumane.org country & global rank

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