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Jul 2025
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Home/Insights/Retailers/michiganhumane.org
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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440.5K
Revenue
112.4K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
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Michiganhumane.org is a website operated by Michigan Humane, a non-profit organization based in Michigan. The site provides information about various services offered by the organization including pet adoption, veterinary care, and animal cruelty investigations. It also features resources for volunteering, education programs, and ways to support the organizations mission.

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michiganhumane.org's revenueOVER TIME
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Over the past three months, michiganhumane.org revenue has experienced decline of 2%, compared to the preceding three months.

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michiganhumane.org revenue decline for last six months
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OVERVIEW
In July 2025, michiganhumane.org in the PETS industry had a revenue of $440,504, conversion rate of 2.00-2.50%, and AOV of $150-175 with 112,448 sessions. The median revenue in the industry was $31,922, highest revenue from iheartdogs.com at $1,046,488, highest conversion rate at 4.2%, lowest conversion rate at 1.19%, highest AOV at $346, lowest AOV at $54, highest sessions at 770,954 from iheartdogs.com, and median sessions at 9,841.
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michiganhumane.org competitors

Compare michiganhumane.org's performance against the competition worldwide. michiganhumane.org has
conversion rate of 2.0-2.5% and average order value of $150-175.

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michiganhumane.org vs top market performers
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conversion rate vs average order value for michiganhumane.org and its competitors
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Revenue share by device at michiganhumane.org

In July large majority of sales on michiganhumane.org, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on michiganhumane.org, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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michiganhumane.org channels

Identify top traffic channels that drive growth for michiganhumane.organd discover how performance of traffic channels has changed over time.

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michiganhumane.org Google Ads spend

Evaluate michiganhumane.org's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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michiganhumane.org devices

Review michiganhumane.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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michiganhumane.org top markets

Explore michiganhumane.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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michiganhumane.org country & global rank

Assess the ranking of michiganhumane.org among other retailers within its primary country and worldwide.

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