Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2025
All countries
Home/Insights/Retailers/merrillmfg.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for merrillmfg.commerrillmfg.com

Start benchmarking for free
Sign in with GoogleSign up with Google
22.3K
Revenue
7.4K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
Loading...
  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Merrillmfg.com is a website that offers a wide range of products. Their inventory includes items such as water well components, pressure tanks, plumbing tools, irrigation equipment, and more. With a focus on quality and functionality, they provide solutions for various industrial and residential needs.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

merrillmfg.com's revenueOVER TIME
View real-time data

Over the past three months, merrillmfg.com revenue has experienced decline of 33%, compared to the preceding three months.

View real-time data
merrillmfg.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2025, merrillmfg.com in the heavy_industry_and_engineering sector had a revenue of $22,334 (median: $158,410) with a conversion rate of 2.00-2.50% (3.11% highest, 0.75% lowest) and an AOV of $125-150 ($775 highest, $159 lowest). The site recorded 7,389 sessions, compared to the highest of 785,906 on vortexoptics.com and a median of 24,987 within the heavy_industry_and_engineering industry. The largest online store in this category was surplex.com with revenue of $5,301,592.
Read more

merrillmfg.com competitors

In May 2025, merrillmfg.com reported a revenue of $22,334 with 151 transactions and 7,389 sessions. Their average order value (AOV) falls between $125-150, with a conversion rate of 2.00-2.50%. In comparison, one of their competitors, hdpesupply.com, generated a significantly higher revenue of $178,743 with 325 transactions and 23,814 sessions. hdpesupply.com boasts a higher AOV ranging from $525-550 but has a lower conversion rate of 1.00-1.50%. While merrillmfg.com may have a higher conversion rate, hdpesupply.com's revenue and AOV are substantially greater, indicating a potentially larger customer base or higher-priced products. This suggests that merrillmfg.com may benefit from analyzing hdpesupply.com's strategies to enhance their own performance in revenue and average order value.

hdpesupply.com screenshot
#1 hdpesupply.com
178.7K
Revenue
23.8K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
merrillmfg.com vs top market performers
merrillmfg.com
top retailers
conversion rate vs average order value for merrillmfg.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at merrillmfg.com

In May large majority of sales on merrillmfg.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.

In May large majority of sales on merrillmfg.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

merrillmfg.com channels

Identify top traffic channels that drive growth for merrillmfg.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

merrillmfg.com Google Ads spend

Evaluate merrillmfg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

merrillmfg.com devices

Review merrillmfg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

merrillmfg.com top markets

Explore merrillmfg.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

merrillmfg.com country & global rank

Assess the ranking of merrillmfg.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard