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Sep 2025
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Home/Insights/Retailers/mellowjohnnys.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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49.8K
Revenue
Sep 25
6.3K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$600-700
AOV
Sep 25
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Mellowjohnnys.com is an online platform that sells a wide variety of products focusing primarily on bicycles, apparel, and accessories. Their inventory includes bicycles of various types, along with clothing, gear, and parts catered towards cycling enthusiasts. The website offers an intuitive shopping experience while providing essential information about the available products.

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mellowjohnnys.com Annual Revenue and Growth

mellowjohnnys.com's annual sales on its online store amounted to $913.5K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$913.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
mellowjohnnys.com revenue by year

mellowjohnnys.com's monthly revenueOVER TIME
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Over the past three months, mellowjohnnys.com revenue has experienced decline of 7.1%, compared to the preceding three months.

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mellowjohnnys.com revenue decline for last six months
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OVERVIEW
In September 2025, mellowjohnnys.com generated $49,780 in online sales, significantly below the industry median of $106,481 for the SPORTS sector. With a conversion rate of 1.00-1.50%, it lags behind the sector’s high of 2.9%. The average order value (AOV) stood at $675-700, while a higher AOV in the industry reaches $1,075. The site attracted 6,345 sessions, far less than the median of 22,701, illustrating challenges in traffic generation compared to the leading store, specialized.com, which saw 4,908,583 sessions and reported sales of $18,727,986, showcasing significant room for growth.
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mellowjohnnys.com competitors

In September 2025, mellowjohnnys.com reported revenue of $49,780 from 73 transactions and 6,345 sessions, with an average order value (AOV) of $675-$700 and a conversion rate of 1.00-1.50%. In comparison, mod-bikes.com generated significantly higher revenue of $292,238 from 622 transactions and 50,983 sessions, with a lower AOV of $450-$475 but a similar conversion rate of 1.00-1.50%. While mellowjohnnys.com has a higher AOV, mod-bikes.com has a larger customer base and higher revenue. Both websites have comparable conversion rates, indicating similar effectiveness in converting website visits into transactions. Overall, mellowjohnnys.com could benefit from increasing its customer base and revenue to compete more effectively with mod-bikes.com in the biking industry.

mod-bikes.com screenshot
#1 mod-bikes.com
292.2K
Revenue
51K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
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TOP MARKET PERFORMERSby revenue
mellowjohnnys.com vs top market performers
mellowjohnnys.com
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conversion rate vs average order value for mellowjohnnys.com and its competitors
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mellowjohnnys.com channels

Identify top traffic channels that drive growth for mellowjohnnys.comand discover how performance of traffic channels has changed over time.

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mellowjohnnys.com Google Ads spend

Evaluate mellowjohnnys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mellowjohnnys.com devices

Review mellowjohnnys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mellowjohnnys.com top markets

Explore mellowjohnnys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mellowjohnnys.com country & global rank

Assess the ranking of mellowjohnnys.com among other retailers within its primary country and worldwide.

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