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Sep 2024
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Home/Insights/Retailers/mcmillanusa.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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182.1K
Revenue
40K
Sessions
1.0-1.5%
Conversion rate
$400-500
Average order value
Online only revenue for mcmillanusa.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

For over 50 years, McMillan has meticulously crafted rifle stocks to a higher standard. Your McMillan rifle stock will have all the modern features you expect, with a look and feel only hand crafting can produce.

mcmillanusa.com’s revenueOVER TIME
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Over the past three months, mcmillanusa.com revenue has experienced growth of 15%, compared to the preceding three months.

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mcmillanusa.com revenue growth for last six months
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OVERVIEW
mcmillanusa.com's September 2024 performance metrics in SPORTS industry: Revenue $182,098 (median $126,938), Conversion rate 0.50-1.00% (high 2.57%, low 0.55%), AOV $450-475 (high $678, low $107), Sessions 39,975 (median 41,866). gunbroker.com leads with $288,971,233 revenue and 11,900,296 sessions.
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mcmillanusa.com competitors

In comparing mcmillanusa.com to its competitors in the firearms accessories industry, we see that mcmillanusa.com has a lower revenue of $182,098 compared to mdttac.com at $1,444,165 and hogueinc.com at $379,357. However, mcmillanusa.com has a higher average order value (AOV) of $450-475, while wooxstore.com has a lower AOV of $125-150. In terms of transactions, mcmillanusa.com has 400 transactions, which is lower than wooxstore.com with 2,397 transactions and hogueinc.com with 2,920 transactions. Despite this, mcmillanusa.com has a competitive conversion rate of 0.50-1.00, similar to mdttac.com and grovtec.com. With a moderate number of sessions at 39,975, mcmillanusa.com falls in the middle compared to its competitors, showing potential for growth in this metric.

#1 stockysstocks.com
66.1K
Revenue
16.9K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
#2 wooxstore.com
352.6K
Revenue
167.4K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#3 mdttac.com
1.4M
Revenue
340.2K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
#4 hogueinc.com
379.4K
Revenue
182.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#5 grovtec.com
80.9K
Revenue
29.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
mcmillanusa.com vs top market performers
mcmillanusa.com
top retailers
conversion rate vs average order value for mcmillanusa.com and its competitors
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mcmillanusa.com channels

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mcmillanusa.com Google Ads spend

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mcmillanusa.com devices

Review mcmillanusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mcmillanusa.com top markets

Explore mcmillanusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mcmillanusa.com country & global rank

Assess the ranking of mcmillanusa.com among other retailers within its primary country and worldwide.

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