mcmillanusa.com
For over 50 years, McMillan has meticulously crafted rifle stocks to a higher standard. Your McMillan rifle stock will have all the modern features you expect, with a look and feel only hand crafting can produce.
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mcmillanusa.com's revenueOVER TIME
Over the past three months, mcmillanusa.com revenue has experienced growth of 3%, compared to the preceding three months.
mcmillanusa.com competitors
In May 2025, mcmillanusa.com generated a revenue of $241,563 with 480 transactions and 45,161 sessions. The Average Order Value (AOV) ranged between $500-$525, and the conversion rate was between 1.00-1.50%. Comparing this to its competitors, mcmillanusa.com falls behind in terms of revenue and sessions. mdttac.com led the pack with a revenue of $1,625,012 and 389,455 sessions, while wooxstore.com followed with $476,548 in revenue and 189,245 sessions. However, mcmillanusa.com performed well in terms of AOV, being on par with wooxstore.com and grovtec.com at $500-$525. In conversion rate, mcmillanusa.com was on par with wooxstore.com, stockysstocks.com, and hogueinc.com at 1.00-1.50%. Despite lower revenue and sessions compared to some competitors, mcmillanusa.com maintained a competitive AOV and conversion rate in the firearms industry.
Revenue share by device at mcmillanusa.com
In May large majority of sales on mcmillanusa.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.
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mcmillanusa.com channels
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mcmillanusa.com Google Ads spend
Evaluate mcmillanusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
mcmillanusa.com devices
Review mcmillanusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
