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Jan 2026
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Home/Insights/Retailers/masterlineusa.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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7.9K
Revenue
Jan 26
3.1K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$225-250
AOV
Jan 26
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Masterlineusa.com is an online platform that offers a wide range of products. They primarily sell professional-grade watersports equipment, including water ski ropes, handles, bindings, accessories, and apparel. Their website presents a variety of high-quality products designed to cater to the needs and preferences of water-sport enthusiasts.

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masterlineusa.com Annual Revenue and Growth

masterlineusa.com's annual sales on its online store amounted to $124K in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$124K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
masterlineusa.com revenue by year

masterlineusa.com's monthly revenueOVER TIME
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Over the past three months, masterlineusa.com revenue has experienced decline of 50%, compared to the preceding three months.

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masterlineusa.com revenue decline for last six months
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OVERVIEW
In January 2026, masterlineusa.com generated $7,854 in online sales with a conversion rate of 1.00-1.50%, significantly below the industry's high of 3.0%, and had an average order value (AOV) between $225-250, lower than the top-tier AOV of $556; with 3,145 sessions, it starkly contrasts the median of 31,579 sessions in the sports category, showcasing a substantial gap in performance compared to industry leaders like garmin.com, which dominates with revenue of $201,780,487.
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masterlineusa.com competitors

In January 2026, masterlineusa.com generated a revenue of $7,854 with 33 transactions and 3,145 sessions, resulting in an average order value (AOV) of $225-250 and a conversion rate of 1.00-1.50%. In comparison, its competitor goode.com outperformed in terms of revenue with $89,984, 382 transactions, and 11,263 sessions. Despite having a similar AOV range of $225-250, goode.com boasted a higher conversion rate of 3.00-3.50%. This indicates that goode.com is more successful in converting sessions into transactions compared to masterlineusa.com. To compete effectively, masterlineusa.com may need to focus on improving its conversion rate to align with or surpass that of goode.com.

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#1 goode.com
90K
Revenue
11.3K
Sessions
3.0-3.5%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
masterlineusa.com vs top market performers
masterlineusa.com
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conversion rate vs average order value for masterlineusa.com and its competitors
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Revenue share by device at masterlineusa.com

In January large majority of sales on masterlineusa.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on masterlineusa.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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masterlineusa.com channels

Identify top traffic channels that drive growth for masterlineusa.comand discover how performance of traffic channels has changed over time.

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masterlineusa.com Google Ads spend

Evaluate masterlineusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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masterlineusa.com devices

Review masterlineusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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masterlineusa.com top markets

Explore masterlineusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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masterlineusa.com country & global rank

Assess the ranking of masterlineusa.com among other retailers within its primary country and worldwide.

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