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Oct 2025
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Home/Insights/Retailers/kpoptown.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for kpoptown.comkpoptown.com

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372.3K
Revenue
Oct 25
127.4K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

kpoptown.com is an online platform that sells a wide range of merchandise related to Korean pop (K-pop) culture. Their inventory comprises albums, merchandise, apparel, accessories, and cosmetics from various K-pop artists and groups. The website provides a convenient online shopping experience for K-pop enthusiasts worldwide.

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kpoptown.com Annual Revenue and Growth

kpoptown.com's annual sales on its online store amounted to $10.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$10.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
kpoptown.com revenue by year

kpoptown.com's monthly revenueOVER TIME
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Over the past three months, kpoptown.com revenue has experienced growth of 3.7%, compared to the preceding three months.

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kpoptown.com revenue growth for last six months
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OVERVIEW
In October 2025, kpoptown.com generated $372,301 in online sales, significantly surpassing the e-commerce median of $93,795, though still far from the industry leader michaels.com. The site's conversion rate ranged from 1.50% to 2.00%, below the high benchmark of 3.89%. Its average order value (AOV) of $150-175 is lower than the peak of $350, while it attracted 127,389 sessions, exceeding the median of 39,049 but a fraction of michaels.com's 32,351,606 sessions, highlighting room for growth in both traffic and conversion optimization within the competitive e-commerce landscape.
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kpoptown.com competitors

In October 2025, kpoptown.com outperformed its competitors in terms of revenue, transactions, and sessions. With a revenue of $372,301 from 2,285 transactions and 127,389 sessions, kpoptown.com leads the pack. kpopstoreinusa.com trailed with $42,867 in revenue from 296 transactions and 18,063 sessions. musicplaza.com generated $164,064 in revenue from 2,386 transactions and 222,691 sessions. kpopshop.com had $1,250 in revenue from 12 transactions and 493 sessions. cokodive.com fared better with $592,579 in revenue from 4,233 transactions and 478,955 sessions. In terms of Average Order Value (AOV) and conversion rate, kpoptown.com falls within the mid-range compared to its competitors. Overall, kpoptown.com demonstrated strong performance in October 2025 in the highly competitive k-pop merchandise market.

kpopstoreinusa.com screenshot
#1 kpopstoreinusa.com
42.9K
Revenue
18.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
musicplaza.com screenshot
#2 musicplaza.com
164.1K
Revenue
222.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
kpopshop.com screenshot
#3 kpopshop.com
1.2K
Revenue
492.6
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
cokodive.com screenshot
#4 cokodive.com
592.6K
Revenue
479K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
smglobalshop.com screenshot
#5 smglobalshop.com
2.8K
Revenue
1.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
kpoptown.com vs top market performers
kpoptown.com
top retailers
conversion rate vs average order value for kpoptown.com and its competitors
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Revenue share by device at kpoptown.com

In October large majority of sales on kpoptown.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on kpoptown.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kpoptown.com channels

Identify top traffic channels that drive growth for kpoptown.comand discover how performance of traffic channels has changed over time.

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kpoptown.com Google Ads spend

Evaluate kpoptown.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kpoptown.com devices

Review kpoptown.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kpoptown.com top markets

Explore kpoptown.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kpoptown.com country & global rank

Assess the ranking of kpoptown.com among other retailers within its primary country and worldwide.

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