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Home/Insights/Retailers/kamasutra.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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43K
Revenue
Jan 26
18.4K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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  • Main country of store: INDIA
  • Website category: ADULT

Kamasutra.com is a website that provides information and resources related to the ancient text, Kama Sutra. The platform covers various aspects of relationships, intimacy, and sexual techniques. Additionally, the website features educational content, articles, and illustrations aimed at promoting understanding and discussion regarding human sexuality.

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kamasutra.com Annual Revenue and Growth

kamasutra.com's annual sales on its online store amounted to $395.6K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$395.6K
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
kamasutra.com revenue by year

kamasutra.com's monthly revenueOVER TIME
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Over the past three months, kamasutra.com revenue has experienced decline of 3.5%, compared to the preceding three months.

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kamasutra.com revenue decline for last six months
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OVERVIEW
In January 2026, kamasutra.com generated $43,012 in revenue, below the ADULT industry median of $63,533, with a conversion rate of 2.50-3.00%, slightly lower than the high benchmark of 3.33%. The average order value (AOV) ranged from $75-100, considerably less than the high AOV of $536. With 18,403 sessions, kamasutra.com fell short of the industry median of 27,839 sessions and the top performer, naughtyamerica.com, which achieved 5,879,262 sessions, highlighting challenges in both traffic and revenue generation in comparison to industry leaders.
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kamasutra.com competitors

In January 2026, kamasutra.com outperformed its competitor middlesexmd.com in terms of revenue, with kamasutra.com generating $43,012 compared to middlesexmd.com's $33,406. kamasutra.com also had a higher number of transactions at 463, while middlesexmd.com only had 197 transactions. In terms of sessions, kamasutra.com had 18,403 sessions, surpassing middlesexmd.com's 16,173 sessions. However, middlesexmd.com had a higher Average Order Value (AOV) range of $150-175, while kamasutra.com's AOV was $75-100. The conversion rate for kamasutra.com ranged from 2.50-3.00%, whereas middlesexmd.com had a lower conversion rate range of 1.00-1.50%. Overall, kamasutra.com demonstrated stronger performance in revenue, transactions, and conversion rate compared to middlesexmd.com.

middlesexmd.com screenshot
#1 middlesexmd.com
33.4K
Revenue
16.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
kamasutra.com vs top market performers
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conversion rate vs average order value for kamasutra.com and its competitors
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Revenue share by device at kamasutra.com

In January large majority of sales on kamasutra.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

In January large majority of sales on kamasutra.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.
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brands overtime comparison

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kamasutra.com channels

Identify top traffic channels that drive growth for kamasutra.comand discover how performance of traffic channels has changed over time.

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kamasutra.com Google Ads spend

Evaluate kamasutra.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kamasutra.com devices

Review kamasutra.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kamasutra.com top markets

Explore kamasutra.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kamasutra.com country & global rank

Assess the ranking of kamasutra.com among other retailers within its primary country and worldwide.

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