Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for instar.cominstar.com

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180.7K
Revenue
Jan 26
69.8K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
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instar.com Annual Revenue and Growth

instar.com's annual sales on its online store amounted to $2.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
instar.com revenue by year

instar.com's monthly revenueOVER TIME
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Over the past three months, instar.com revenue has experienced growth of 7.6%, compared to the preceding three months.

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instar.com revenue growth for last six months
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OVERVIEW
In January 2026, instar.com, operating in the computers, electronics, and technology/computer hardware sector, generated $180,670 in online sales, below the median of $209,150. With a conversion rate of 1.00-1.50%, it remains significantly lower than the category's high of 3.58%. The average order value (AOV) ranged from $150 to $175, also far below the peak of $900. instar.com attracted 69,753 sessions, exceeding the median of 45,494 but falling short of industry leader lenovo.com’s impressive 46,872,302 sessions. These metrics highlight instar.com's opportunities for growth and optimization within a competitive landscape.
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instar.com competitors

In January 2026, instar.com reported a revenue of $180,670 with 1,043 transactions and 69,753 sessions. The average order value (AOV) ranged from $150-175, and the conversion rate was between 1.00-1.50%. In comparison, verdrahtet.info generated $60,986 in revenue from 276 transactions and 14,220 sessions, with an AOV of $200-225 and a conversion rate of 1.50-2.00%. cambuy.de outperformed both instar.com and verdrahtet.info with a revenue of $400,620, 529 transactions, and 17,459 sessions. The AOV was significantly higher at $750-775, and the conversion rate ranged from 3.00-3.50%. annke.com was the top performer among the competitors, boasting a revenue of $735,543 with 1,583 transactions and 222,908 sessions. The AOV was $450-475, and the conversion rate was between 0.50-1.00%. Overall, instar.com fell behind its competitors in terms of revenue, transactions, AOV, and conversion rate.

verdrahtet.info screenshot
#1 verdrahtet.info
61K
Revenue
14.2K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
cambuy.de screenshot
#2 cambuy.de
400.6K
Revenue
17.5K
Sessions
3.0-3.5%
Conv. rate
$700-800
AOV
annke.com screenshot
#3 annke.com
735.5K
Revenue
222.9K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
instar.com vs top market performers
instar.com
top retailers
conversion rate vs average order value for instar.com and its competitors
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Revenue share by device at instar.com

In January large majority of sales on instar.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on instar.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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instar.com channels

Identify top traffic channels that drive growth for instar.comand discover how performance of traffic channels has changed over time.

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instar.com Google Ads spend

Evaluate instar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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instar.com devices

Review instar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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instar.com top markets

Explore instar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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instar.com country & global rank

Assess the ranking of instar.com among other retailers within its primary country and worldwide.

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