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Sep 2025
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Home/Insights/Retailers/indigodragonfly.ca
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for indigodragonfly.caindigodragonfly.ca

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14.3K
Revenue
Sep 25
8K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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  • Main country of store: CANADA
  • Website category: HOME AND GARDEN

Indigodragonfly.ca is an online platform offering a wide selection of products for sale. The website focuses on selling hand-dyed yarn, unique knitting patterns, and other knitting and fiber-related accessories. It provides a convenient online shopping experience, bringing together a diverse range of custom-made items for craft enthusiasts.

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indigodragonfly.ca Annual Revenue and Growth

indigodragonfly.ca's annual sales on its online store amounted to $507.2K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$507.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
indigodragonfly.ca revenue by year

indigodragonfly.ca's monthly revenueOVER TIME
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Over the past three months, indigodragonfly.ca revenue has experienced growth of 4.7%, compared to the preceding three months.

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indigodragonfly.ca revenue growth for last six months
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OVERVIEW
In September 2025, indigodragonfly.ca, operating in the home and garden industry, generated $14,325 in online sales with a conversion rate of 2.00-2.50%, below the high industry benchmark of 3.36%. The average order value (AOV) ranged between $75 and $100, also falling short of the high AOV of $677. With 8,037 sessions, indigodragonfly.ca's traffic is significantly lower than the median of 32,433 in its category and far from the leader, homedepot.com, which achieved an impressive $1.28 billion in sales and nearly 149 million sessions.
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indigodragonfly.ca competitors

In September 2025, indigodragonfly.ca generated a revenue of $14,325 from 162 transactions with 8,037 sessions, resulting in an Average Order Value (AOV) range of $75-$100 and a conversion rate of 2.00-2.50%. In comparison, its competitor ritualdyes.com performed significantly better with a revenue of $42,979 from 299 transactions and 9,867 sessions. ritualdyes.com also had a higher AOV range of $125-$150 and a higher conversion rate of 3.00-3.50%. While indigodragonfly.ca showed strong performance in terms of revenue and transactions, ritualdyes.com outperformed in all other metrics including sessions, AOV, and conversion rate. This indicates that indigodragonfly.ca may need to focus on increasing its sessions and improving its AOV and conversion rate to compete more effectively with ritualdyes.com.

ritualdyes.com screenshot
#1 ritualdyes.com
43K
Revenue
9.9K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
indigodragonfly.ca vs top market performers
indigodragonfly.ca
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conversion rate vs average order value for indigodragonfly.ca and its competitors
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Revenue share by device at indigodragonfly.ca

In September large majority of sales on indigodragonfly.ca, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on indigodragonfly.ca, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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indigodragonfly.ca channels

Identify top traffic channels that drive growth for indigodragonfly.caand discover how performance of traffic channels has changed over time.

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indigodragonfly.ca Google Ads spend

Evaluate indigodragonfly.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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indigodragonfly.ca devices

Review indigodragonfly.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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indigodragonfly.ca top markets

Explore indigodragonfly.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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indigodragonfly.ca country & global rank

Assess the ranking of indigodragonfly.ca among other retailers within its primary country and worldwide.

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