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Dec 2025
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Home/Insights/Retailers/indigodragonfly.ca
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for indigodragonfly.caindigodragonfly.ca

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3.3K
Revenue
Dec 25
2.1K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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  • Main country of store: CANADA
  • Website category: HOME AND GARDEN

Indigodragonfly.ca is an online platform offering a wide selection of products for sale. The website focuses on selling hand-dyed yarn, unique knitting patterns, and other knitting and fiber-related accessories. It provides a convenient online shopping experience, bringing together a diverse range of custom-made items for craft enthusiasts.

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indigodragonfly.ca Annual Revenue and Growth

indigodragonfly.ca's annual sales on its online store amounted to $507.2K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$507.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
indigodragonfly.ca revenue by year

indigodragonfly.ca's monthly revenueOVER TIME
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Over the past three months, indigodragonfly.ca revenue has experienced decline of 55%, compared to the preceding three months.

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indigodragonfly.ca revenue decline for last six months
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OVERVIEW
In December 2025, indigodragonfly.ca generated $3,304 in online sales, significantly below the home_and_garden median of $114,229, while the leading competitor, homedepot.com, achieved an impressive $1.5 billion. The site's conversion rate of 1.50-2.00% falls short of the high benchmark of 3.32%, and its average order value (AOV) of $75-100 is considerably lower than the high AOV of $667, though slightly above the low of $88. With only 2,060 sessions, indigodragonfly.ca trails the median of 33,723, illustrating the competitive challenges it faces in the home and garden industry.
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indigodragonfly.ca competitors

In December 2025, indigodragonfly.ca generated a revenue of $3,304 from 36 transactions and 2,060 sessions, with an average order value (AOV) ranging between $75-100 and a conversion rate of 1.50-2.00%. In comparison, its competitor ritualdyes.com performed significantly better with a revenue of $86,012 from 608 transactions and 20,086 sessions. ritualdyes.com also had a higher AOV of $125-150 and a conversion rate of 3.00-3.50%. The data clearly shows that ritualdyes.com outperformed indigodragonfly.ca in terms of revenue, transactions, sessions, AOV, and conversion rate, highlighting areas where indigodragonfly.ca may need to improve in order to compete effectively in the market.

ritualdyes.com screenshot
#1 ritualdyes.com
86K
Revenue
20.1K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
indigodragonfly.ca vs top market performers
indigodragonfly.ca
top retailers
conversion rate vs average order value for indigodragonfly.ca and its competitors
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Revenue share by device at indigodragonfly.ca

In December large majority of sales on indigodragonfly.ca, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on indigodragonfly.ca, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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indigodragonfly.ca channels

Identify top traffic channels that drive growth for indigodragonfly.caand discover how performance of traffic channels has changed over time.

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indigodragonfly.ca Google Ads spend

Evaluate indigodragonfly.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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indigodragonfly.ca devices

Review indigodragonfly.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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indigodragonfly.ca top markets

Explore indigodragonfly.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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indigodragonfly.ca country & global rank

Assess the ranking of indigodragonfly.ca among other retailers within its primary country and worldwide.

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