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Nov 2025
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Home/Insights/Retailers/ima-usa.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for ima-usa.comima-usa.com

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1.7M
Revenue
Nov 25
404.3K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$800-900
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: ANTIQUES AND COLLECTIBLES

IMA-USA is a website offering various military collectibles and historical artifacts for sale. Their extensive inventory includes firearms, edged weapons, uniforms, helmets, and related accessories from different periods of history. The site features products from different countries and time periods, catering to collectors and history enthusiasts worldwide.

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ima-usa.com Annual Revenue and Growth

ima-usa.com's annual sales on its online store amounted to $25.6M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$25.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ima-usa.com revenue by year

ima-usa.com's monthly revenueOVER TIME
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Over the past three months, ima-usa.com revenue has experienced growth of 19%, compared to the preceding three months.

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ima-usa.com revenue growth for last six months
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OVERVIEW
In November 2025, ima-usa.com, operating in the ANTIQUES AND COLLECTIBLES industry, generated $1,707,877 in online sales, significantly above the median of $51,675, but below industry leader jmbullion.com's $66,886,771. The site's conversion rate ranged from 0.50-1.00%, falling short of the high benchmark of 3.46% and just above the low of 0.85%. With an average order value (AOV) between $800-825, ima-usa.com surpassed the high AOV of $606 and far exceeded the low of $86. The site attracted 404,347 sessions, substantially higher than the median of 16,712, yet well below jmbullion.com's 5,340,479 sessions.
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ima-usa.com competitors

When comparing ima-usa.com to its competitors in November 2025, ima-usa.com stands out with a revenue of $1,707,877 from 2,074 transactions and 404,347 sessions. Its Average Order Value (AOV) ranges from $800-825, and it has a conversion rate of 0.50-1.00. In contrast, epicmilitaria.com generates a revenue of $590,850 from 5,459 transactions and 211,004 sessions with an AOV of $100-125 and a conversion rate of 2.50-3.00. hessenantique.com has a revenue of $73,031 from 602 transactions and 73,224 sessions, with an AOV of $100-125 and a conversion rate of 0.50-1.00. Atlanta Cutlery and Royal Tiger Imports have lower revenues, transactions, and sessions compared to ima-usa.com, while Simpson Ltd. has a revenue of $1,208,621 from 1,486 transactions and 90,883 sessions, with a similar AOV and higher conversion rate of 1.50-2.00.

epicmilitaria.com screenshot
#1 epicmilitaria.com
590.9K
Revenue
211K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
hessenantique.com screenshot
#2 hessenantique.com
73K
Revenue
73.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
atlantacutlery.com screenshot
#3 atlantacutlery.com
24.1K
Revenue
51.8K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
simpsonltd.com screenshot
#4 simpsonltd.com
1.2M
Revenue
90.9K
Sessions
1.5-2.0%
Conv. rate
$800-900
AOV
royaltigerimports.com screenshot
#5 royaltigerimports.com
398.5K
Revenue
87.9K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
ima-usa.com vs top market performers
ima-usa.com
top retailers
conversion rate vs average order value for ima-usa.com and its competitors
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Revenue share by device at ima-usa.com

In November large majority of sales on ima-usa.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on ima-usa.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ima-usa.com channels

Identify top traffic channels that drive growth for ima-usa.comand discover how performance of traffic channels has changed over time.

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ima-usa.com Google Ads spend

Evaluate ima-usa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ima-usa.com devices

Review ima-usa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ima-usa.com top markets

Explore ima-usa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ima-usa.com country & global rank

Assess the ranking of ima-usa.com among other retailers within its primary country and worldwide.

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