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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for ifm.orgifm.org

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1.5M
Revenue
Apr 26
284.3K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$225-250
AOV
Apr 26
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IFM.org is a website dedicated to functional medicine. It provides educational resources, studies, and research to healthcare practitioners, empowering them to adopt a patient-centered, science-based approach for improved healthcare outcomes. It offers courses, seminars, and professional training to enhance practical skills and knowledge in this field.

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ifm.org Annual Revenue and Growth

ifm.org's annual sales on its online store amounted to $23M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$23M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
ifm.org revenue by year

ifm.org's monthly revenueOVER TIME
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Over the past three months, ifm.org revenue has experienced decline of 32%, compared to the preceding three months.

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ifm.org revenue decline for last six months
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OVERVIEW
In April 2026, ifm.org, operating in the health sector, generated online sales revenue of $1,466,497, significantly surpassing the industry median of $84,099, yet far behind walgreens.com, the leading store with $113,112,734. Its conversion rate ranged from 2.00-2.50%, while the industry high is 4.81%, and the low is 1.23%. The average order value (AOV) was between $225-250, compared to the sector's high of $364 and low of $55. Additionally, ifm.org had 284,277 sessions, well above the health industry median of 24,080 but drastically lower than walgreens.com’s 59,127,205 sessions.
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ifm.org competitors

In April 2026, ifm.org reported impressive metrics, generating $1,466,497 in revenue from 6,379 transactions, with sessions totaling 284,277. Its average order value (AOV) ranged from $225 to $250, and it achieved a conversion rate of 2.00-2.50%. In comparison, gundrymd.com recorded slightly lower revenue at $1,309,348 from 11,399 transactions and 355,495 sessions. Despite having a higher transaction count, gundrymd.com had a lower AOV of $100-125 and a stronger conversion rate of 3.00-3.50%. While ifm.org excels in higher-value purchases, gundrymd.com’s broader reach appears to translate to more transactions, highlighting differing strategies in their respective markets.

gundrymd.com screenshot
#1 gundrymd.com
1.3M
Revenue
355.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
ifm.org vs top market performers
ifm.org
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conversion rate vs average order value for ifm.org and its competitors
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Revenue share by device at ifm.org

In April large majority of sales on ifm.org, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on ifm.org, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ifm.org channels

Identify top traffic channels that drive growth for ifm.organd discover how performance of traffic channels has changed over time.

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ifm.org Google Ads spend

Evaluate ifm.org's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ifm.org devices

Review ifm.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ifm.org top markets

Explore ifm.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ifm.org country & global rank

Assess the ranking of ifm.org among other retailers within its primary country and worldwide.

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