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Home/Insights/Retailers/hummelonlineshop-muenchen.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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101.4K
Revenue
Jan 26
19.6K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
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hummel.onlineshop-muenchen.de is an ecommerce website specializing in selling products from the hummel brand. The site offers a selection of clothing, sportswear, shoes, and accessories for men, women, and children. It provides a convenient platform for users to browse and purchase hummel products online.

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hummelonlineshop-muenchen.de Annual Revenue and Growth

hummelonlineshop-muenchen.de's annual sales on its online store amounted to $2.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hummelonlineshop-muenchen.de revenue by year

hummelonlineshop-muenchen.de's monthly revenueOVER TIME
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Over the past three months, hummelonlineshop-muenchen.de revenue has experienced decline of 4.2%, compared to the preceding three months.

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hummelonlineshop-muenchen.de revenue decline for last six months
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OVERVIEW
In January 2026, hummelonlineshop-muenchen.de generated $101,420 in online sales, surpassing the sports industry median of $84,141, with a conversion rate of 3.00-3.50%, aligning with the high benchmark of 3.0%. The average order value (AOV) ranged between $150-175, significantly lower than the industry high of $556. The website attracted 19,641 sessions, below the sports median of 31,579 and far from the leading competitor's 40,123,045 sessions, indicating room for improvement in traffic while maintaining competitive revenue and conversion performance within its sector.
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hummelonlineshop-muenchen.de competitors

In January 2026, hummelonlineshop-muenchen.de generated $101,420 in revenue from 660 transactions with 19,641 sessions, resulting in an average order value (AOV) range of $150-$175 and a conversion rate of 3.00-3.50%. Comparing this to its competitors, we see that weplayhandball.de had the highest revenue at $225,027 from 1,820 transactions and 61,451 sessions, with an AOV range of $100-$125 and a conversion rate of 2.50-3.00%. handballdirekt.de had the lowest revenue at $38,505 from 316 transactions and 10,882 sessions, with a similar AOV and conversion rate as weplayhandball.de. fc-fanshop.de generated $303,826 in revenue from 2,929 transactions and 289,584 sessions, with a lower conversion rate of 1.00-1.50%. indoortrends.de performed similarly to hummelonlineshop-muenchen.de with $191,366 in revenue from 1,629 transactions and 48,791 sessions, and an AOV range and conversion rate matching hummelonlineshop-muenchen.de.

weplayhandball.de screenshot
#1 weplayhandball.de
225K
Revenue
61.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
handballdirekt.de screenshot
#2 handballdirekt.de
38.5K
Revenue
10.9K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
fc-fanshop.de screenshot
#3 fc-fanshop.de
303.8K
Revenue
289.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
indoortrends.de screenshot
#4 indoortrends.de
191.4K
Revenue
48.8K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
volleyballdirekt.de screenshot
#5 volleyballdirekt.de
420.1K
Revenue
83.7K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
hummelonlineshop-muenchen.de vs top market performers
hummelonlineshop-muenchen.de
top retailers
conversion rate vs average order value for hummelonlineshop-muenchen.de and its competitors
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Revenue share by device at hummelonlineshop-muenchen.de

In January large majority of sales on hummelonlineshop-muenchen.de, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In January large majority of sales on hummelonlineshop-muenchen.de, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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hummelonlineshop-muenchen.de channels

Identify top traffic channels that drive growth for hummelonlineshop-muenchen.deand discover how performance of traffic channels has changed over time.

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hummelonlineshop-muenchen.de Google Ads spend

Evaluate hummelonlineshop-muenchen.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hummelonlineshop-muenchen.de devices

Review hummelonlineshop-muenchen.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hummelonlineshop-muenchen.de top markets

Explore hummelonlineshop-muenchen.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hummelonlineshop-muenchen.de country & global rank

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