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Sep 2026
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Home/Insights/Retailers/hummelonlineshop-muenchen.de
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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5.5K
Revenue
Sep 26
1.4K
Sessions
Sep 26
3.0-3.5%
Conv. rate
Sep 26
$125-150
AOV
Sep 26
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hummel.onlineshop-muenchen.de is an ecommerce website specializing in selling products from the hummel brand. The site offers a selection of clothing, sportswear, shoes, and accessories for men, women, and children. It provides a convenient platform for users to browse and purchase hummel products online.

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hummelonlineshop-muenchen.de Annual Revenue and Growth

hummelonlineshop-muenchen.de's annual sales on its online store amounted to $2.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hummelonlineshop-muenchen.de revenue by year

hummelonlineshop-muenchen.de's monthly revenueOVER TIME
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Over the past three months, hummelonlineshop-muenchen.de revenue has experienced decline of 30%, compared to the preceding three months.

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hummelonlineshop-muenchen.de revenue decline for last six months
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OVERVIEW
hummelonlineshop-muenchen.de operates within the sports category, showcasing distinct performance metrics for September 2026. With revenue of $5,540, it falls significantly short of the average store in the sports category, which generates around $63,600 monthly. Its conversion rate ranges from 3.00-3.50%, slightly exceeding the typical range of 0.59% to 3.07%. The average order value (AOV) at hummelonlineshop-muenchen.de stands at $125-150, comfortably within the sports category's typical range of $79 to $562. However, the site's sessions total 1,449, a stark contrast to the average store in the sports category, which sees about 25,800 sessions per month.
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hummelonlineshop-muenchen.de competitors

The competitive set includes hummelonlineshop-muenchen.de, handball-markt.de, weplayhandball.de, handballdirekt.de, fc-fanshop.de, and indoortrends.de. In September 2026, hummelonlineshop-muenchen.de generated $5,540 in revenue from 44 transactions across 1,449 sessions, achieving an average order value (AOV) between $125-150 and a conversion rate of 3.00-3.50%. In comparison, weplayhandball.de leads significantly with $341,000 in revenue, 2,738 transactions, and 93,800 sessions, while maintaining an AOV of $100-125 and a conversion rate of 2.50-3.00%. Following this, handballdirekt.de trails with $30,300 in revenue and 225 transactions. handball-markt.de and fc-fanshop.de also fall behind, reporting $1,266 and $1,426 in revenue, respectively. Despite having a conversion rate similar to its competitors, hummelonlineshop-muenchen.de ranks fourth in revenue, transactions, and sessions within this set.

handball-markt.de screenshot
#1 handball-markt.de
1.3K
Revenue
258
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
weplayhandball.de screenshot
#2 weplayhandball.de
341.4K
Revenue
93.8K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
handballdirekt.de screenshot
#3 handballdirekt.de
30.3K
Revenue
9.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
fc-fanshop.de screenshot
#4 fc-fanshop.de
1.4K
Revenue
1.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
indoortrends.de screenshot
#5 indoortrends.de
211.2K
Revenue
61.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
hummelonlineshop-muenchen.de vs top market performers
hummelonlineshop-muenchen.de
top retailers
conversion rate vs average order value for hummelonlineshop-muenchen.de and its competitors
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Revenue share by device at hummelonlineshop-muenchen.de

In September large majority of sales on hummelonlineshop-muenchen.de, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In September large majority of sales on hummelonlineshop-muenchen.de, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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hummelonlineshop-muenchen.de channels

Identify top traffic channels that drive growth for hummelonlineshop-muenchen.deand discover how performance of traffic channels has changed over time.

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hummelonlineshop-muenchen.de Google Ads spend

Evaluate hummelonlineshop-muenchen.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hummelonlineshop-muenchen.de devices

Review hummelonlineshop-muenchen.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hummelonlineshop-muenchen.de top markets

Explore hummelonlineshop-muenchen.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hummelonlineshop-muenchen.de country & global rank

Assess the ranking of hummelonlineshop-muenchen.de among other retailers within its primary country and worldwide.

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