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Sep 2025
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Home/Insights/Retailers/hummelonlineshop-muenchen.de
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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200.4K
Revenue
Sep 25
46.2K
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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hummel.onlineshop-muenchen.de is an ecommerce website specializing in selling products from the hummel brand. The site offers a selection of clothing, sportswear, shoes, and accessories for men, women, and children. It provides a convenient platform for users to browse and purchase hummel products online.

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hummelonlineshop-muenchen.de Annual Revenue and Growth

hummelonlineshop-muenchen.de's annual sales on its online store amounted to $2.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hummelonlineshop-muenchen.de revenue by year

hummelonlineshop-muenchen.de's monthly revenueOVER TIME
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Over the past three months, hummelonlineshop-muenchen.de revenue has experienced decline of 2.6%, compared to the preceding three months.

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hummelonlineshop-muenchen.de revenue decline for last six months
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OVERVIEW
In September 2025, hummelonlineshop-muenchen.de generated $200,449 in online sales, significantly surpassing the sports industry median of $77,565, with a conversion rate of 3.00-3.50%, slightly above the high industry rate of 3.05%. Its average order value (AOV) ranged from $125 to $150, below the high AOV of $539 but above the low of $73. The site attracted 46,182 sessions, exceeding the median of 30,275 but far behind garmin.com, which led the category with 47,231,640 sessions. Overall, hummelonlineshop-muenchen.de demonstrated strong performance metrics within the competitive sports retail sector.
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hummelonlineshop-muenchen.de competitors

In September 2025, hummelonlineshop-muenchen.de generated a revenue of 200,449 with 1,596 transactions and 46,182 sessions, boasting an average order value (AOV) of 125-150 and a conversion rate of 3.00-3.50%. Comparing this data to its competitors, weplayhandball.de had a slightly higher revenue of 219,452 with 1,731 transactions and 54,232 sessions, maintaining a similar AOV and conversion rate. On the other hand, handballdirekt.de, fc-fanshop.de, and indoortrends.de performed differently, with lower revenues, transactions, sessions, AOVs, and conversion rates. While handballdirekt.de and fc-fanshop.de had AOVs in the 100-125 range and conversion rates below 3.00%, indoortrends.de shared a similar conversion rate with hummelonlineshop-muenchen.de but fell short in terms of revenue and sessions. Overall, hummelonlineshop-muenchen.de holds its own against competitors in the handball equipment industry in September 2025.

weplayhandball.de screenshot
#1 weplayhandball.de
219.5K
Revenue
54.2K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
handballdirekt.de screenshot
#2 handballdirekt.de
28.2K
Revenue
9.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
fc-fanshop.de screenshot
#3 fc-fanshop.de
322.1K
Revenue
290.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
indoortrends.de screenshot
#4 indoortrends.de
270K
Revenue
78.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
volleyballdirekt.de screenshot
#5 volleyballdirekt.de
333.9K
Revenue
65.2K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
hummelonlineshop-muenchen.de vs top market performers
hummelonlineshop-muenchen.de
top retailers
conversion rate vs average order value for hummelonlineshop-muenchen.de and its competitors
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Revenue share by device at hummelonlineshop-muenchen.de

In September large majority of sales on hummelonlineshop-muenchen.de, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In September large majority of sales on hummelonlineshop-muenchen.de, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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hummelonlineshop-muenchen.de channels

Identify top traffic channels that drive growth for hummelonlineshop-muenchen.deand discover how performance of traffic channels has changed over time.

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hummelonlineshop-muenchen.de Google Ads spend

Evaluate hummelonlineshop-muenchen.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hummelonlineshop-muenchen.de devices

Review hummelonlineshop-muenchen.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hummelonlineshop-muenchen.de top markets

Explore hummelonlineshop-muenchen.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hummelonlineshop-muenchen.de country & global rank

Assess the ranking of hummelonlineshop-muenchen.de among other retailers within its primary country and worldwide.

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