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May 2026
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Home/Insights/Retailers/hobbytown.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.3M
Revenue
May 26
694.6K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$275-300
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Shop at HobbyTown online or find a local store for a great selection of Radio Control, Models, Rockets, Games & Toys and

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hobbytown.com Annual Revenue and Growth

hobbytown.com's annual sales on its online store amounted to $10.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$10.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hobbytown.com revenue by year

hobbytown.com's monthly revenueOVER TIME
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Over the past three months, hobbytown.com revenue has experienced growth of 6.4%, compared to the preceding three months.

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hobbytown.com revenue growth for last six months
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OVERVIEW
In May 2026, hobbytown.com generated $1,255,939 in online sales, significantly surpassing the e-commerce industry median of $82,750, yet far below the top performer, qvc.com, at $139,464,804. The site’s conversion rate ranged between 0.50-1.00%, below the industry high of 3.88% and just above the low of 0.83%. With an average order value (AOV) of $275-300, hobbytown.com remains competitive against the high AOV benchmark of $350 and the low of $58. The site attracted 694,602 sessions, considerably lower than the industry leader, qvc.com, which received 30,400,863 sessions, but above the median of 35,027.
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hobbytown.com competitors

In May 2026, hobbytown.com generated a revenue of $1,255,939 with 4,319 transactions across 694,602 sessions, yielding an average order value (AOV) of $275-300 and a conversion rate of 0.50-1.00%. Compared to its competitors, amainhobbies.com outperformed with $2,572,406 in revenue from 10,036 transactions over 1,589,471 sessions, while maintaining an AOV of $250-275 and a similar conversion rate. horizonhobby.com led with the highest revenue at $2,820,770, also boasting 14,254 transactions from 1,494,773 sessions, though its AOV was lower at $175-200. Conversely, towerhobbies.com, despite a revenue of $942,993 from 4,745 transactions, achieved the highest conversion rate at 2.00-2.50%. Overall, while hobbytown.com holds a solid market position, it faces strong competition from players like amainhobbies.com and horizonhobby.com, which dominate in revenue and transactions.

amainhobbies.com screenshot
#1 amainhobbies.com
2.6M
Revenue
1.6M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
horizonhobby.com screenshot
#2 horizonhobby.com
2.8M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
towerhobbies.com screenshot
#3 towerhobbies.com
943K
Revenue
231.4K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
traxxas.com screenshot
#4 traxxas.com
948.8K
Revenue
640.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
rcsuperstore.com screenshot
#5 rcsuperstore.com
723.7K
Revenue
253.7K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
hobbytown.com vs top market performers
hobbytown.com
top retailers
conversion rate vs average order value for hobbytown.com and its competitors
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Revenue share by device at hobbytown.com

In May large majority of sales on hobbytown.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In May large majority of sales on hobbytown.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

Industries hobbytown.com operates in

hobbytown.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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hobbytown.com channels

Identify top traffic channels that drive growth for hobbytown.comand discover how performance of traffic channels has changed over time.

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hobbytown.com Google Ads spend

Evaluate hobbytown.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbytown.com devices

Review hobbytown.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbytown.com top markets

Explore hobbytown.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbytown.com country & global rank

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