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Dec 2025
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Home/Insights/Retailers/hobbytown.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1M
Revenue
Dec 25
740.8K
Sessions
Dec 25
0.0-0.5%
Conv. rate
Dec 25
$275-300
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Shop at HobbyTown online or find a local store for a great selection of Radio Control, Models, Rockets, Games & Toys and

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hobbytown.com's monthly revenueOVER TIME
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Over the past three months, hobbytown.com revenue has experienced growth of 27%, compared to the preceding three months.

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hobbytown.com revenue growth for last six months
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OVERVIEW
In December 2025, hobbytown.com generated $1,025,552 in online sales, significantly exceeding the e-commerce median of $110,409, while its conversion rate ranged from 0.00-0.50%, notably lower than the high of 3.94% in the industry. With an Average Order Value (AOV) of $275-300, hobbytown.com remains competitive, albeit below the high AOV benchmark of $338. The website attracted 740,801 sessions, surpassing the e-commerce median of 47,805, but far from the leader, boots.com, which recorded an impressive 49,388,130 sessions. Overall, hobbytown.com demonstrates strong revenue potential but faces challenges in conversion and AOV.
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hobbytown.com competitors

In December 2025, hobbytown.com generated a revenue of $1,025,552 from 3,699 transactions and 740,801 sessions, with an average order value (AOV) ranging from $275 to $300 and a conversion rate of 0.00% to 0.50%. Comparing these metrics to its competitors, amainhobbies.com had the highest revenue at $2,064,396, followed by horizonhobby.com at $2,489,938. However, hobbytown.com had a higher conversion rate than horizonhobby.com and traxxas.com, despite lower revenue. towerhobbies.com had a lower revenue compared to hobbytown.com but a higher conversion rate of 1.50% to 2.00%. hobbytown.com's AOV was on par with amainhobbies.com and rcsuperstore.com. Overall, while hobbytown.com may not have the highest revenue among its competitors, it shows competitive performance in terms of conversion rate and average order value.

amainhobbies.com screenshot
#1 amainhobbies.com
2.1M
Revenue
1.4M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
horizonhobby.com screenshot
#2 horizonhobby.com
2.5M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
towerhobbies.com screenshot
#3 towerhobbies.com
972.9K
Revenue
317.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
traxxas.com screenshot
#4 traxxas.com
815.1K
Revenue
733.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
rcsuperstore.com screenshot
#5 rcsuperstore.com
861.1K
Revenue
279.5K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
hobbytown.com vs top market performers
hobbytown.com
top retailers
conversion rate vs average order value for hobbytown.com and its competitors
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Revenue share by device at hobbytown.com

In December large majority of sales on hobbytown.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on hobbytown.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hobbytown.com channels

Identify top traffic channels that drive growth for hobbytown.comand discover how performance of traffic channels has changed over time.

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hobbytown.com Google Ads spend

Evaluate hobbytown.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbytown.com devices

Review hobbytown.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbytown.com top markets

Explore hobbytown.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbytown.com country & global rank

Assess the ranking of hobbytown.com among other retailers within its primary country and worldwide.

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