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Sep 2025
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Home/Insights/Retailers/healthylife.com.au
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for healthylife.com.auhealthylife.com.au

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1M
Revenue
Sep 25
951.3K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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  • Main country of store: AUSTRALIA
  • Website category: HEALTH

HealthyLife.com.au is an e-commerce platform specializing in an array of holistic health and wellness products. Items offered include vitamins, herbal supplements, organic snacks, sports nutrition, and natural skincare. The website focuses on providing customers with a wide range of high-quality products that promote a healthy and balanced lifestyle.

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healthylife.com.au Annual Revenue and Growth

healthylife.com.au's annual sales on its online store amounted to $20.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$20.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
healthylife.com.au revenue by year

healthylife.com.au's monthly revenueOVER TIME
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Over the past three months, healthylife.com.au revenue has experienced growth of 2.5%, compared to the preceding three months.

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healthylife.com.au revenue growth for last six months
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OVERVIEW
In September 2025, healthylife.com.au generated $1,017,112 in online sales, significantly surpassing the industry median of $55,393, though it remains behind the largest competitor, roguefitness.com, with $14,197,274. The site's conversion rate ranged from 1.50% to 2.00%, falling below the industry's high of 4.51%, and its average order value (AOV) was between $50 and $75, compared to a peak of $214 in the sector. With 951,322 sessions, healthylife.com.au exceeded the median of 25,494 but trailed far behind the top performer, myprotein.com, which had 6,526,170 sessions.
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healthylife.com.au competitors

In September 2025, when comparing healthylife.com.au to its competitors, it is evident that Healthy Life outperforms Nourished Life in terms of revenue, transactions, sessions, and average order value (AOV). Healthy Life generates a revenue of $1,017,112 with 16,304 transactions and 951,322 sessions, while Nourished Life lags behind with $306,057 in revenue, 3,044 transactions, and 133,020 sessions. Additionally, Healthy Life has an AOV ranging from $50 to $75, whereas Nourished Life's AOV is higher at $100 to $125. On the other hand, Elite Supps performs better than Healthy Life in terms of revenue, transactions, and AOV, but falls short in terms of sessions. Elite Supps generates a revenue of $717,976 with 7,214 transactions, and an AOV of $75 to $100, with 481,691 sessions. However, Healthy Life maintains a higher conversion rate compared to both competitors.

nourishedlife.com.au screenshot
#1 nourishedlife.com.au
306.1K
Revenue
133K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
elitesupps.com.au screenshot
#2 elitesupps.com.au
718K
Revenue
481.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
healthylife.com.au vs top market performers
healthylife.com.au
top retailers
conversion rate vs average order value for healthylife.com.au and its competitors
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Revenue share by device at healthylife.com.au

In September large majority of sales on healthylife.com.au, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on healthylife.com.au, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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healthylife.com.au channels

Identify top traffic channels that drive growth for healthylife.com.auand discover how performance of traffic channels has changed over time.

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healthylife.com.au Google Ads spend

Evaluate healthylife.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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healthylife.com.au devices

Review healthylife.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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healthylife.com.au top markets

Explore healthylife.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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healthylife.com.au country & global rank

Assess the ranking of healthylife.com.au among other retailers within its primary country and worldwide.

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