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Home/Insights/Retailers/healthylife.com.au
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for healthylife.com.auhealthylife.com.au

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1.1M
Revenue
Nov 25
816.8K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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  • Main country of store: AUSTRALIA
  • Website category: HEALTH

HealthyLife.com.au is an e-commerce platform specializing in an array of holistic health and wellness products. Items offered include vitamins, herbal supplements, organic snacks, sports nutrition, and natural skincare. The website focuses on providing customers with a wide range of high-quality products that promote a healthy and balanced lifestyle.

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healthylife.com.au Annual Revenue and Growth

healthylife.com.au's annual sales on its online store amounted to $20.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$20.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
healthylife.com.au revenue by year

healthylife.com.au's monthly revenueOVER TIME
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Over the past three months, healthylife.com.au revenue has experienced decline of 8.1%, compared to the preceding three months.

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healthylife.com.au revenue decline for last six months
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OVERVIEW
In November 2025, healthylife.com.au, operating in the HEALTH sector, generated online sales revenue of $1,144,851, significantly surpassing the median of $56,322, but trailing behind roguefitness.com’s $25,793,883. The site's conversion rate of 2.00-2.50% falls short of the industry high of 4.77%, while its average order value (AOV) ranges between $50-75, compared to a high of $222. With 816,753 sessions, healthylife.com.au greatly exceeds the median of 24,825, yet is still distant from myprotein.com’s peak of 5,891,386 sessions, indicating a strong market presence amidst competitive challenges.
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healthylife.com.au competitors

In November 2025, when comparing healthylife.com.au to its competitors, we see that Healthy Life has a significantly higher revenue of 1,144,851 compared to nourishedlife.com.au's revenue of 494,822 and elitesupps.com.au's revenue of 846,186. Healthy Life also leads in the number of transactions with 18,205, surpassing both competitors. However, in terms of average order value (AOV), both nourishedlife.com.au and elitesupps.com.au have a higher AOV range of 100-125 compared to Healthy Life's AOV range of 50-75. In conversion rate, nourishedlife.com.au takes the lead with a conversion rate range of 3.50-4.00, while Healthy Life falls in between the conversion rates of nourishedlife.com.au and elitesupps.com.au with a conversion rate range of 2.00-2.50. Despite these differences, Healthy Life maintains a strong position in the market based on its high revenue and transaction numbers.

nourishedlife.com.au screenshot
#1 nourishedlife.com.au
494.8K
Revenue
136.1K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
elitesupps.com.au screenshot
#2 elitesupps.com.au
846.2K
Revenue
438.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
healthylife.com.au vs top market performers
healthylife.com.au
top retailers
conversion rate vs average order value for healthylife.com.au and its competitors
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Revenue share by device at healthylife.com.au

In November large majority of sales on healthylife.com.au, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on healthylife.com.au, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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healthylife.com.au channels

Identify top traffic channels that drive growth for healthylife.com.auand discover how performance of traffic channels has changed over time.

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healthylife.com.au Google Ads spend

Evaluate healthylife.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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healthylife.com.au devices

Review healthylife.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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healthylife.com.au top markets

Explore healthylife.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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healthylife.com.au country & global rank

Assess the ranking of healthylife.com.au among other retailers within its primary country and worldwide.

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