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Sep 2026
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Home/Insights/Retailers/hayhouse.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for hayhouse.comhayhouse.com

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986.4K
Revenue
Sep 26
350.5K
Sessions
Sep 26
1.5-2.0%
Conv. rate
Sep 26
$175-200
AOV
Sep 26
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  • Main country of store: UNITED STATES
  • Website category: FAITH AND BELIEFS

Hay House is an online platform (www.hayhouse.com) that offers a wide range of products related to personal growth, spirituality, and self-help. Their inventory includes books, audiobooks, online courses, card decks, gifts, and resources focusing on various categories such as spirituality, health, relationships, abundance, and healing techniques.

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hayhouse.com Annual Revenue and Growth

hayhouse.com's annual sales on its online store amounted to $14.2M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$14.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hayhouse.com revenue by year

hayhouse.com's monthly revenueOVER TIME
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Over the past three months, hayhouse.com revenue has experienced decline of 34%, compared to the preceding three months.

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hayhouse.com revenue decline for last six months
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OVERVIEW
In September 2026, hayhouse.com experienced 350,000 sessions, significantly exceeding the approximately 9,741 sessions typical for a store in the faith and beliefs category. The site's revenue from online sales reached $986,000, far above the typical monthly figure of around $32,900 for stores in this category. With a conversion rate of 1.50-2.00%, hayhouse.com is well within the typical range of 1.31% to 4.35%. Additionally, its average order value (AOV) of $175-200 falls comfortably within the typical range of $49 to $225 for the faith and beliefs category, showcasing its strong performance across these metrics.
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hayhouse.com competitors

The competitive set includes hayhouse.com, hayhouseu.com, bmshouston.com, and houseofintuitionla.com. In September 2026, hayhouse.com achieved impressive metrics with a revenue of $986,000, leading the pack with 5,587 transactions and 350,000 sessions. Its average order value (AOV) falls between $175-200, while the conversion rate is between 1.50-2.00%. In contrast, hayhouseu.com reported a revenue of $80,400, with 257 transactions and 17,300 sessions, achieving a higher AOV of $300-325 and a conversion rate between 1.00-1.50%. Meanwhile, bmshouston.com generated $72,700 in revenue from 350 transactions across 11,400 sessions, with an AOV of $200-225 and a conversion rate of 3.00-3.50%. Lastly, houseofintuitionla.com recorded $75,000 in revenue from 808 transactions and 26,800 sessions, with an AOV of $75-100 and a similar conversion rate of 3.00-3.50%. Overall, hayhouse.com outperforms its competitors in revenue, transactions, and sessions.

hayhouseu.com screenshot
#1 hayhouseu.com
80.4K
Revenue
17.3K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
bmshouston.com screenshot
#2 bmshouston.com
72.7K
Revenue
11.4K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
houseofintuitionla.com screenshot
#3 houseofintuitionla.com
75K
Revenue
26.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
hayhouse.com vs top market performers
hayhouse.com
top retailers
conversion rate vs average order value for hayhouse.com and its competitors
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Revenue share by device at hayhouse.com

In September large majority of sales on hayhouse.com, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.

In September large majority of sales on hayhouse.com, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.

Industries hayhouse.com operates in

hayhouse.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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hayhouse.com channels

Identify top traffic channels that drive growth for hayhouse.comand discover how performance of traffic channels has changed over time.

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hayhouse.com Google Ads spend

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hayhouse.com devices

Review hayhouse.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hayhouse.com top markets

Explore hayhouse.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hayhouse.com country & global rank

Assess the ranking of hayhouse.com among other retailers within its primary country and worldwide.

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