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Dec 2025
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Home/Insights/Retailers/happychef.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for happychef.comhappychef.com

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42.8K
Revenue
Dec 25
19K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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HappyChef.com is an online platform that sells a wide range of culinary products. The website offers a variety of professional-grade kitchen utensils, cookware, and equipment for chefs and cooking enthusiasts. It also features a selection of high-quality ingredients and specialized food products to cater to diverse culinary needs.

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happychef.com Annual Revenue and Growth

happychef.com's annual sales on its online store amounted to $811.3K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$811.3K
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
happychef.com revenue by year

happychef.com's monthly revenueOVER TIME
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Over the past three months, happychef.com revenue has experienced decline of 11%, compared to the preceding three months.

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happychef.com revenue decline for last six months
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OVERVIEW
In December 2025, happychef.com generated $42,770 in online sales with a conversion rate between 3.00-3.50%, below the industry median of $55,097 and a high of 5.19%. The average order value (AOV) ranged from $50-75, significantly lower than the industry high of $316, while sessions totaled 19,000, slightly under the median of 19,299 in the food_and_drink category. Overall, happychef.com remains competitive, yet its metrics highlight areas for potential growth to reach higher revenue and customer engagement levels.
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happychef.com competitors

In December 2025, happychef.com generated a revenue of $42,770 from 581 transactions and 19,000 sessions with an Average Order Value (AOV) ranging from $50-$75 and a conversion rate of 3.00-3.50%. In comparison to its competitors, chefuniforms.com leads the pack with a revenue of $553,147 from 4,802 transactions and 110,955 sessions, boasting an AOV of $100-$125 and a conversion rate of 4.00-4.50%. Meanwhile, happychef.com's revenue is lower than redkap.com's impressive $682,531, although they have a higher conversion rate. In terms of AOV, happychef.com is on par with clementdesignusa.com and russums-shop.co.uk but lags behind alexandra.co.uk. Overall, while happychef.com may not be the top earner, its conversion rate places it in a competitive position within the market.

chefuniforms.com screenshot
#1 chefuniforms.com
553.1K
Revenue
111K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
clementdesignusa.com screenshot
#2 clementdesignusa.com
17.5K
Revenue
6.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
russums-shop.co.uk screenshot
#3 russums-shop.co.uk
48.5K
Revenue
18.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
redkap.com screenshot
#4 redkap.com
682.5K
Revenue
280.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
alexandra.co.uk screenshot
#5 alexandra.co.uk
67.5K
Revenue
48K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
happychef.com vs top market performers
happychef.com
top retailers
conversion rate vs average order value for happychef.com and its competitors
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Revenue share by device at happychef.com

In December large majority of sales on happychef.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In December large majority of sales on happychef.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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happychef.com channels

Identify top traffic channels that drive growth for happychef.comand discover how performance of traffic channels has changed over time.

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happychef.com Google Ads spend

Evaluate happychef.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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happychef.com devices

Review happychef.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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happychef.com top markets

Explore happychef.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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happychef.com country & global rank

Assess the ranking of happychef.com among other retailers within its primary country and worldwide.

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