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Dec 2025
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Home/Insights/Retailers/habitat.org
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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6.2M
Revenue
Dec 25
815.9K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$400-500
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: PHILANTHROPY

habitat.org is a website dedicated to the non-profit organization Habitat for Humanity, which works towards providing decent housing for those in need. The website offers information about their mission, ways to get involved, and resources such as volunteer opportunities, housing solutions, and advocacy programs, assisting individuals and communities worldwide.

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habitat.org Annual Revenue and Growth

habitat.org's annual sales on its online store amounted to $58M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$58M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
habitat.org revenue by year

habitat.org's monthly revenueOVER TIME
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Over the past three months, habitat.org revenue has experienced decline of 13%, compared to the preceding three months.

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habitat.org revenue decline for last six months
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OVERVIEW
In December 2025, habitat.org dominated the community and society/philanthropy sector with impressive online sales revenue of $6,170,470, far surpassing the median of $24,315. As the largest online store in its category, it achieved a conversion rate between 1.50-2.00%, slightly below the high of 3.39%, while maintaining an average order value (AOV) of $400-425, well above the sector's average of $271. With a total of 815,905 sessions, habitat.org outperformed the median of 17,814, showcasing its strong presence and engagement in the philanthropic community.
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habitat.org competitors

In December 2025, habitat.org reported a revenue of $6,170,470 from 14,733 transactions and 815,905 sessions, with an Average Order Value (AOV) range of $400-$425 and a conversion rate of 1.50-2.00%. In comparison, cltregionrestore.org, a competitor, generated a revenue of $21,665 from 257 transactions and 12,184 sessions, with an AOV range of $75-$100 and a higher conversion rate of 2.00-2.50%. While habitat.org had a significantly higher revenue, transactions, and sessions, cltregionrestore.org boasted a better conversion rate. The Average Order Value was also higher for habitat.org. Despite these differences, habitat.org remains a strong competitor in the Habitat for Humanity space, focusing on generating higher revenue and engaging more users through its platform.

cltregionrestore.org screenshot
#1 cltregionrestore.org
21.7K
Revenue
12.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
habitat.org vs top market performers
habitat.org
top retailers
conversion rate vs average order value for habitat.org and its competitors
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Revenue share by device at habitat.org

In December large majority of sales on habitat.org, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on habitat.org, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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habitat.org channels

Identify top traffic channels that drive growth for habitat.organd discover how performance of traffic channels has changed over time.

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habitat.org Google Ads spend

Evaluate habitat.org's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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habitat.org devices

Review habitat.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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habitat.org top markets

Explore habitat.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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habitat.org country & global rank

Assess the ranking of habitat.org among other retailers within its primary country and worldwide.

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