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Mar 2026
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Home/Insights/Retailers/habitat.org
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for habitat.orghabitat.org

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5.6M
Revenue
Mar 26
613.7K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$400-500
AOV
Mar 26
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  • Main country of store: UNITED STATES
  • Website category: PHILANTHROPY

habitat.org is a website dedicated to the non-profit organization Habitat for Humanity, which works towards providing decent housing for those in need. The website offers information about their mission, ways to get involved, and resources such as volunteer opportunities, housing solutions, and advocacy programs, assisting individuals and communities worldwide.

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habitat.org Annual Revenue and Growth

habitat.org's annual sales on its online store amounted to $71.3M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$71.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
habitat.org revenue by year

habitat.org's monthly revenueOVER TIME
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Over the past three months, habitat.org revenue has experienced decline of 5.2%, compared to the preceding three months.

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habitat.org revenue decline for last six months
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OVERVIEW
In March 2026, habitat.org, the largest online store in the PHILANTHROPY sector, generated $5,582,926 in revenue, significantly surpassing the median of $22,679, with a conversion rate between 2.00-2.50%, lower than the high benchmark of 3.31%. Its average order value (AOV) ranged from $425-450, exceeding the sector's high of $304. The site attracted 613,689 sessions, markedly above the median of 21,843 but below the top performer, compassion.com, which had 878,710 sessions, indicating strong market presence and engagement despite opportunities for improved conversion performance.
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habitat.org competitors

In March 2026, habitat.org reported a revenue of $5,582,926 with 13,001 transactions and 613,689 sessions, boasting an average order value (AOV) range of $425-$450 and a conversion rate of 2.00-2.50%. In comparison, one of its competitors, cltregionrestore.org, generated significantly less revenue at $12,329 with 148 transactions and 6,759 sessions. Despite having a similar conversion rate of 2.00-2.50%, cltregionrestore.org had a much lower AOV range of $75-$100. While habitat.org excelled in revenue generation, transactions, and sessions, it also maintained a higher AOV range, showcasing its ability to attract donors who contribute more per transaction compared to its competitor.

cltregionrestore.org screenshot
#1 cltregionrestore.org
12.3K
Revenue
6.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
habitat.org vs top market performers
habitat.org
top retailers
conversion rate vs average order value for habitat.org and its competitors
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Revenue share by device at habitat.org

In March large majority of sales on habitat.org, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on habitat.org, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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habitat.org channels

Identify top traffic channels that drive growth for habitat.organd discover how performance of traffic channels has changed over time.

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habitat.org Google Ads spend

Evaluate habitat.org's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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habitat.org devices

Review habitat.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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habitat.org top markets

Explore habitat.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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habitat.org country & global rank

Assess the ranking of habitat.org among other retailers within its primary country and worldwide.

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