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Nov 2025
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Home/Insights/Retailers/guardlab.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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57.4K
Revenue
Nov 25
7.3K
Sessions
Nov 25
5.5-6.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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guardlab is a revolutionary custom mouthguard company that utilizes 3d scanning + 3d printing technologies to provide athletes with the best fit and protection. engineered with the modern athlete in mind, guardlab is worn in over 50 sport categories including nhl, nfl, nba, mlb, ncaa, mixed martial arts and more.

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guardlab.com Annual Revenue and Growth

guardlab.com's annual sales on its online store amounted to $1.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
guardlab.com revenue by year

guardlab.com's monthly revenueOVER TIME
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Over the past three months, guardlab.com revenue has experienced decline of 17%, compared to the preceding three months.

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guardlab.com revenue decline for last six months
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OVERVIEW
In November 2025, guardlab.com, operating in the sports/martial arts industry, generated online sales revenue of $57,444, matching the industry median, with a commendable conversion rate of 5.50-6.00%, well above the sector average of 3.76%. The average order value (AOV) ranged from $125-150, notably lower than the high of $267 in the industry. guardlab.com attracted 7,269 sessions, significantly trailing behind the leading site, venum.com, which garnered 1,784,265 sessions, while the median sessions stood at 22,684. Overall, guardlab.com demonstrated strong performance metrics despite operating in a competitive landscape.
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guardlab.com competitors

In November 2025, guardlab.com reported a revenue of $57,444 with 414 transactions and 7,269 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 5.50-6.00%. In comparison, impactmouthguards.com led the pack with a revenue of $386,585, 2,283 transactions, and 31,968 sessions, with an AOV of $150-175 and a conversion rate of 7.00-7.50%. dcmouthguards.com followed with $135,416 in revenue, 751 transactions, and 17,051 sessions, a higher AOV of $175-200 but a lower conversion rate of 4.00-4.50%. gameonmouthguards.com had the lowest revenue at $5,615, 58 transactions, and 2,448 sessions, reflecting an AOV of $75-100 and a conversion rate of 2.00-2.50%. teethnightguard.com and jsdentallab.com fell in between, showcasing varying metrics in revenue, transactions, sessions, AOV, and conversion rate compared to guardlab.com and its competitors.

impactmouthguards.com screenshot
#1 impactmouthguards.com
386.6K
Revenue
32K
Sessions
7.0-7.5%
Conv. rate
$150-175
AOV
dcmouthguards.com screenshot
#2 dcmouthguards.com
135.4K
Revenue
17.1K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
gameonmouthguards.com screenshot
#3 gameonmouthguards.com
5.6K
Revenue
2.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
teethnightguard.com screenshot
#4 teethnightguard.com
112.1K
Revenue
23.4K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
jsdentallab.com screenshot
#5 jsdentallab.com
330.6K
Revenue
69K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
guardlab.com vs top market performers
guardlab.com
top retailers
conversion rate vs average order value for guardlab.com and its competitors
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Revenue share by device at guardlab.com

In November large majority of sales on guardlab.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on guardlab.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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guardlab.com channels

Identify top traffic channels that drive growth for guardlab.comand discover how performance of traffic channels has changed over time.

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guardlab.com Google Ads spend

Evaluate guardlab.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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guardlab.com devices

Review guardlab.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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guardlab.com top markets

Explore guardlab.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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guardlab.com country & global rank

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