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May 2025

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Home/Insights/Retailers/goin.de

TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

goin.de

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175K

Revenue

30.2K

Sessions

1.0-1.5%

Conv. rate

$400-500

AOV

Main country of store: GERMANY
Website category: HOME AND GARDEN

Goin.de is a website that offers a variety of products for sale. The range of available products spans from clothing, accessories, electronics, household items, to personal care products. It acts as an online platform connecting buyers with sellers, providing a convenient shopping experience for a diverse array of items.

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goin.de's revenueOVER TIME
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Over the past three months, goin.de revenue has experienced growth of 77%, compared to the preceding three months.

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goin.de revenue growth for last six months

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OVERVIEW

In May 2025, goin.de, in the home_and_garden industry, generated online sales revenue of $174,998, with a median of $131,378. The conversion rate was 1.00-1.50%, while the highest in the category was 3.35% and the lowest was 0.68%. The Average Order Value (AOV) was $425-450, with a high of $677 and a low of $94 in the industry. goin.de had 30,152 sessions, compared to the highest of 181,263,132 from homedepot.com, and a median of 36,055 sessions in the home_and_garden category.

goin.de competitors

In May 2025, goin.de faces tough competition from gastro-hero.de and ggmmoebel.com. gastro-hero.de boasts the highest revenue at €687,506 with 2,011 transactions and 269,270 sessions, while ggmmoebel.com follows closely behind with €462,542 in revenue, 2,154 transactions, and 225,502 sessions. Despite lower revenue, goin.de performs well with €174,998 in revenue, 389 transactions, and 30,152 sessions. gastro-hero.de and ggmmoebel.com both have a lower average order value (AOV) range of €200-€350 compared to goin.de's AOV range of €425-€450. In terms of conversion rates, goin.de falls within the range of 1.00-1.50%, outperforming gastro-hero.de's 0.50-1.00% range and ggmmoebel.com's 0.50-1.00% range. Despite facing fierce competition, goin.de holds its own in terms of AOV and conversion rate metrics.

#1 ggmmoebel.com

462.5K

Revenue

225.5K

Sessions

0.5-1.0%

Conv. rate

$200-225

AOV

#2 gastro-hero.de

687.5K

Revenue

269.3K

Sessions

0.5-1.0%

Conv. rate

$325-350

AOV

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TOP MARKET PERFORMERSby revenue

goin.de vs top market performers

goin.de

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Revenue share by device at goin.de

In May large majority of sales on goin.de, 61% was finalized on mobile devices, with 39% of sales coming from desktop devices.

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goin.de channels

Identify top traffic channels that drive growth for goin.deand discover how performance of traffic channels has changed over time.

goin.de Google Ads spend

Evaluate goin.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

goin.de devices

Review goin.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

goin.de top markets

Explore goin.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.