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Apr 2026
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Home/Insights/Retailers/frameofchoice.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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46.3K
Revenue
Apr 26
9.7K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$150-175
AOV
Apr 26
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frameofchoice.com is a website that offers a wide selection of frames for various needs. Their inventory comprises frames for eyewear, artwork, photographs, and more. They also provide customizable options to suit individual preferences. The platform is dedicated to providing customers with a diverse range of frame choices to meet their specific requirements.

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frameofchoice.com Annual Revenue and Growth

frameofchoice.com's annual sales on its online store amounted to $624.6K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$624.6K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
frameofchoice.com revenue by year

frameofchoice.com's monthly revenueOVER TIME
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Over the past three months, frameofchoice.com revenue has experienced decline of 6.6%, compared to the preceding three months.

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frameofchoice.com revenue decline for last six months
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OVERVIEW
In April 2026, frameofchoice.com generated $46,349 in online sales, significantly below the SPORTS median of $101,130. With a conversion rate of 2.50-3.00%, it performs comparably to the industry average of 2.54%, while its average order value (AOV) of $150-175 is notably lower than the high of $604. The site attracted 9,717 sessions, far behind the industry leader, gunbroker.com, which saw over 13.6 million sessions and reported $318,622,412 in revenue, highlighting frameofchoice.com's growth potential within this competitive sector.
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frameofchoice.com competitors

In April 2026, frameofchoice.com generated $46,349 in revenue with 282 transactions and 9,717 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 2.50-3.00%. Its competitor, allynscura.com, reported significantly lower revenue of $14,917 from 120 transactions and 4,369 sessions, with an AOV of $100-125 and a conversion rate matching frameofchoice.com at 2.50-3.00%. Meanwhile, focusers.com edged slightly ahead in revenue at $47,020 with 249 transactions, although it attracted more sessions (12,517). focusers.com had a higher AOV of $175-200 but a lower conversion rate of 1.50-2.00%. Overall, frameofchoice.com stands out for its strong revenue and a solid AOV, closely competing with focusers.com while outperforming allynscura.com significantly in both revenue and transactions.

allynscura.com screenshot
#1 allynscura.com
14.9K
Revenue
4.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
focusers.com screenshot
#2 focusers.com
47K
Revenue
12.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
frameofchoice.com vs top market performers
frameofchoice.com
top retailers
conversion rate vs average order value for frameofchoice.com and its competitors
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Revenue share by device at frameofchoice.com

In April large majority of sales on frameofchoice.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In April large majority of sales on frameofchoice.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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frameofchoice.com channels

Identify top traffic channels that drive growth for frameofchoice.comand discover how performance of traffic channels has changed over time.

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frameofchoice.com Google Ads spend

Evaluate frameofchoice.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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frameofchoice.com devices

Review frameofchoice.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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frameofchoice.com top markets

Explore frameofchoice.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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frameofchoice.com country & global rank

Assess the ranking of frameofchoice.com among other retailers within its primary country and worldwide.

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