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Oct 2025
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Home/Insights/Retailers/foxlabs.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for foxlabs.comfoxlabs.com

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53.2K
Revenue
Oct 25
17.8K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Foxlabs.com offers a range of self-defense products designed for personal safety and protection. Their inventory includes non-lethal defense devices such as pepper sprays, stun guns, and bear sprays. The website provides crucial information and resources about these products, aiming to assist individuals in safeguarding themselves when facing potential threats.

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foxlabs.com Annual Revenue and Growth

foxlabs.com's annual sales on its online store amounted to $398.5K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$398.5K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
foxlabs.com revenue by year

foxlabs.com's monthly revenueOVER TIME
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Over the past three months, foxlabs.com revenue has experienced growth of 24%, compared to the preceding three months.

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foxlabs.com revenue growth for last six months
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OVERVIEW
In October 2025, foxlabs.com, operating in the SPORTS industry, generated online sales revenue of $53,237, significantly lower than the median of $103,393, with a conversion rate between 2.00-2.50%, slightly below the high benchmark of 2.58%. The average order value (AOV) ranged from $100-125, which is near the lower end of the industry scale. The site recorded 17,804 sessions, while the median for the industry stands at 38,088, showcasing room for growth, particularly against the industry leader gunbroker.com, which dominates with $307,190,709 in sales and over 13 million sessions.
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foxlabs.com competitors

In October 2025, foxlabs.com showed a revenue of $53,237 from 436 transactions and 17,804 sessions, with an average order value (AOV) range of $100-$125 and a conversion rate of 2.00-2.50%. When compared to its competitors, foxlabs.com lags behind in revenue and transactions. fashionablecanes.com leads the pack with a revenue of $887,314 from 6,404 transactions and 162,012 sessions, boasting a higher AOV range of $125-$150 and a conversion rate of 3.50-4.00%. While foxspyoutlet.com and thehomesecuritysuperstore.com also outperform foxlabs.com in terms of revenue and transactions, guarddog-security.com falls short in all categories with a revenue of $25,938 from 219 transactions and 49,639 sessions, along with a lower conversion rate of 0.00-0.50%. This data highlights areas where foxlabs.com can improve to better compete with its industry peers.

fashionablecanes.com screenshot
#1 fashionablecanes.com
887.3K
Revenue
162K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
foxspyoutlet.com screenshot
#2 foxspyoutlet.com
1.8K
Revenue
1.2K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
guarddog-security.com screenshot
#3 guarddog-security.com
25.9K
Revenue
49.6K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
thehomesecuritysuperstore.com screenshot
#4 thehomesecuritysuperstore.com
223.7K
Revenue
149.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
bodyarmoroutlet.com screenshot
#5 bodyarmoroutlet.com
10.2K
Revenue
795
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
foxlabs.com vs top market performers
foxlabs.com
top retailers
conversion rate vs average order value for foxlabs.com and its competitors
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Revenue share by device at foxlabs.com

In October large majority of sales on foxlabs.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

In October large majority of sales on foxlabs.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.
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foxlabs.com channels

Identify top traffic channels that drive growth for foxlabs.comand discover how performance of traffic channels has changed over time.

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foxlabs.com Google Ads spend

Evaluate foxlabs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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foxlabs.com devices

Review foxlabs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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foxlabs.com top markets

Explore foxlabs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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foxlabs.com country & global rank

Assess the ranking of foxlabs.com among other retailers within its primary country and worldwide.

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