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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for fleurop.defleurop.de

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1.9M
Revenue
Nov 25
329.1K
Sessions
Nov 25
4.0-4.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Fleurop.de is a website that offers a wide range of floral products and services. Customers can browse and purchase an assortment of flowers, plants, and related gift items. The website facilitates the delivery and arrangement of these products across various locations using their extensive network of local florists.

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fleurop.de Annual Revenue and Growth

fleurop.de's annual sales on its online store amounted to $57.1M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$57.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fleurop.de revenue by year

fleurop.de's monthly revenueOVER TIME
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Over the past three months, fleurop.de revenue has experienced decline of 17%, compared to the preceding three months.

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fleurop.de revenue decline for last six months
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OVERVIEW
In November 2025, fleurop.de achieved impressive online sales of $1,946,254, significantly outpacing the GIFTS median of $46,553, despite paperlesspost.com leading the category at $54,793,464. With a conversion rate of 4.00-4.50%, fleurop.de is performing well above the low end of the spectrum (1.99%) but below the category's high of 6.42%. Its average order value (AOV) ranged from $125 to $150, which is commendable, yet still lower than the high of $233 in the sector. fleurop.de recorded 329,104 sessions, markedly above the median of 10,739 but far behind paperlesspost.com's 13,058,084 sessions.
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fleurop.de competitors

In November 2025, fleurop.de outperformed its competitors in terms of revenue, with a total of 1,946,254. In comparison, euroflorist.de generated 238,985, floraprima.de generated 708,901, blumeideal.de generated 554,772, and fleurop.ch generated 356,080. fleurop.de also had the highest number of transactions at 13,923, followed by floraprima.de with 6,126. Additionally, fleurop.de had the most sessions at 329,104, surpassing floraprima.de with 251,241. When it comes to average order value (AOV), fleurop.de falls within the range of 125-150, similar to blumeideal.de and fleurop.ch. However, fleurop.de boasted the highest conversion rate at 4.00-4.50, while its competitors ranged from 1.50-3.50. Overall, fleurop.de emerged as the leader among its competitors in revenue, transactions, sessions, AOV, and conversion rate.

euroflorist.de screenshot
#1 euroflorist.de
239K
Revenue
86.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
floraprima.de screenshot
#2 floraprima.de
708.9K
Revenue
251.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
blumeideal.de screenshot
#3 blumeideal.de
554.8K
Revenue
199.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
fleurop.ch screenshot
#4 fleurop.ch
356.1K
Revenue
66.6K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
fleurop.de vs top market performers
fleurop.de
top retailers
conversion rate vs average order value for fleurop.de and its competitors
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Revenue share by device at fleurop.de

In November large majority of sales on fleurop.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on fleurop.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fleurop.de channels

Identify top traffic channels that drive growth for fleurop.deand discover how performance of traffic channels has changed over time.

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fleurop.de Google Ads spend

Evaluate fleurop.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fleurop.de devices

Review fleurop.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fleurop.de top markets

Explore fleurop.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fleurop.de country & global rank

Assess the ranking of fleurop.de among other retailers within its primary country and worldwide.

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