Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2025
All countries
Home/Insights/Retailers/firstalertstore.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for firstalertstore.comfirstalertstore.com

Start benchmarking for free
Sign in with GoogleSign up with Google
145.4K
Revenue
57.9K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
Loading...
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Shop for a First Alert smoke and carbon monoxide alarm or other fire safety products from a brand you can trust. We offer a wide variety of products to keep your home and family safe from fire, gas, CO2 and other hazards.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

firstalertstore.com's revenueOVER TIME
View real-time data

Over the past three months, firstalertstore.com revenue has experienced decline of 20%, compared to the preceding three months.

View real-time data
firstalertstore.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2025, firstalertstore.com in the home_and_garden industry generated online sales revenue of $145,445 with a conversion rate of 1.50-2.00% and an average order value (AOV) of $150-175 from 57,866 sessions. Compared to the median revenue of $131,378, high conversion rate of 3.35%, high AOV of $677, and 181,263,132 sessions of homedepot.com, firstalertstore.com shows steady performance metrics within its category.
Read more

firstalertstore.com competitors

In May 2025, firstalertstore.com generated a revenue of $145,445 with 926 transactions from 57,866 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, netatmo.com leads the pack with a revenue of $10,385,731 from 31,613 transactions and 1,676,448 sessions, with an AOV of $325-350 and a similar conversion rate. x-sense.com follows with a revenue of $274,358 from 1,508 transactions and 88,816 sessions, having an AOV of $175-200 and a comparable conversion rate. While firstalertstore.com falls behind in terms of revenue and scale compared to these competitors, it holds its own with a steady conversion rate and reasonable AOV in the home security niche.

x-sense.com screenshot
#1 x-sense.com
274.4K
Revenue
88.8K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
wholesalehome.com screenshot
#2 wholesalehome.com
74.6K
Revenue
25.4K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
adcohearing.com screenshot
#3 adcohearing.com
61.5K
Revenue
10.4K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
sentrysafe.com screenshot
#4 sentrysafe.com
806.8K
Revenue
156.2K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
netatmo.com screenshot
#5 netatmo.com
10.4M
Revenue
1.7M
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
firstalertstore.com vs top market performers
firstalertstore.com
top retailers
conversion rate vs average order value for firstalertstore.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at firstalertstore.com

In May large majority of sales on firstalertstore.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.

In May large majority of sales on firstalertstore.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

firstalertstore.com channels

Identify top traffic channels that drive growth for firstalertstore.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

firstalertstore.com Google Ads spend

Evaluate firstalertstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

firstalertstore.com devices

Review firstalertstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

firstalertstore.com top markets

Explore firstalertstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

firstalertstore.com country & global rank

Assess the ranking of firstalertstore.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard