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Nov 2025
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Home/Insights/Retailers/finlayson.fi
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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491.5K
Revenue
Nov 25
349.4K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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  • Main country of store: FINLAND
  • Website category: TEXTILES

Finlayson.fi is an online retail platform offering various products. Their inventory includes a wide range of items such as bedding, home textiles, clothing, and accessories. The website allows customers to browse and purchase these products conveniently from the comfort of their own homes.

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finlayson.fi Annual Revenue and Growth

finlayson.fi's annual sales on its online store amounted to $3.6M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$3.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
finlayson.fi revenue by year

finlayson.fi's monthly revenueOVER TIME
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Over the past three months, finlayson.fi revenue has experienced growth of 2.4%, compared to the preceding three months.

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finlayson.fi revenue growth for last six months
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OVERVIEW
In November 2025, finlayson.fi generated online sales of $491,470, significantly outperforming the industry median of $91,591, yet falling short of market leader vevor.com's $42,284,270. With a conversion rate between 1.00-1.50%, finlayson.fi's performance is slightly above the lower end of the industry range, while its average order value (AOV) of $125-150 sits comfortably between the sector's extremes of $107 and $741. The site recorded 349,361 sessions, markedly higher than the median of 13,725 but dwarfed by vevor.com's 10,598,219 sessions, highlighting the competitive landscape within the textiles sector.
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finlayson.fi competitors

In November 2025, finlayson.fi outperformed its competitor finlaysonshop.com in terms of revenue, transactions, sessions, and average order value (AOV). finlayson.fi generated a revenue of 491,470 euros from 3,687 transactions and 349,361 sessions, with an AOV ranging between 125-150 euros and a conversion rate of 1.00-1.50%. On the other hand, finlaysonshop.com only achieved a revenue of 36,796 euros from 333 transactions and 14,805 sessions, with an AOV ranging between 100-125 euros and a conversion rate of 2.00-2.50%. Despite a higher conversion rate, finlaysonshop.com lags behind finlayson.fi in terms of overall performance metrics, showcasing the latter's stronger online presence and customer engagement.

finlaysonshop.com screenshot
#1 finlaysonshop.com
36.8K
Revenue
14.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
finlayson.fi vs top market performers
finlayson.fi
top retailers
conversion rate vs average order value for finlayson.fi and its competitors
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Revenue share by device at finlayson.fi

In November large majority of sales on finlayson.fi, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

In November large majority of sales on finlayson.fi, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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finlayson.fi channels

Identify top traffic channels that drive growth for finlayson.fiand discover how performance of traffic channels has changed over time.

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finlayson.fi Google Ads spend

Evaluate finlayson.fi's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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finlayson.fi devices

Review finlayson.fi's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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finlayson.fi top markets

Explore finlayson.fi's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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finlayson.fi country & global rank

Assess the ranking of finlayson.fi among other retailers within its primary country and worldwide.

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