factorypure.com
Factory Pure is an online retail website offering a diverse lineup of new products. The website specializes in selling factory refurbished or open-box items including portable generators, power tools, air purifiers, water heaters, portable air conditioners, and various other home and outdoor appliances from renowned brands at competitive prices.
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factorypure.com Annual Revenue and Growth
factorypure.com's annual sales on its online store amounted to $23.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
factorypure.com's monthly revenueOVER TIME
Over the past three months, factorypure.com revenue has experienced decline of 4.3%, compared to the preceding three months.
factorypure.com competitors
In August 2025, factorypure.com stands out among its competitors in the generator industry. While factorypure.com generated $1,373,712 in revenue from 2,283 transactions and 303,572 sessions, its average order value (AOV) ranged from $600 to $625, with a conversion rate of 0.50-1.00. In comparison, norwall.com had revenue of $218,188 from 714 transactions and 106,479 sessions, with an AOV of $300-$325 and a similar conversion rate. AP electric.com had revenue of $754,408 from 1,262 transactions and 84,245 sessions, with a higher AOV of $575-$600 and a conversion rate of 1.00-1.50. electricgeneratorsdirect.com outperformed with revenue of $2,210,437 from 2,959 transactions and 227,176 sessions, boasting an AOV of $725-$750 and a conversion rate of 1.00-1.50. nationwidegenerators.com and generatorfactoryoutlet.com had lower revenue and metrics compared to factorypure.com and its top competitors.
Revenue share by device at factorypure.com
In August large majority of sales on factorypure.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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factorypure.com channels
Identify top traffic channels that drive growth for factorypure.comand discover how performance of traffic channels has changed over time.
factorypure.com Google Ads spend
Evaluate factorypure.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
factorypure.com devices
Review factorypure.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
