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Dec 2025
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Home/Insights/Retailers/fabricdirect.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for fabricdirect.comfabricdirect.com

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76.4K
Revenue
Dec 25
34.3K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Fabricdirect.com is an online platform that offers a wide range of fabrics for sale. Their inventory consists of various materials suited for clothing and home décor purposes. With a user-friendly interface, customers can browse through their extensive collection to find the desired fabric that suits their needs.

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fabricdirect.com Annual Revenue and Growth

fabricdirect.com's annual sales on its online store amounted to $1.1M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
fabricdirect.com revenue by year

fabricdirect.com's monthly revenueOVER TIME
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Over the past three months, fabricdirect.com revenue has experienced decline of 13%, compared to the preceding three months.

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fabricdirect.com revenue decline for last six months
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OVERVIEW
In December 2025, fabricdirect.com generated $76,379 in online sales, below the home and garden industry's median of $114,229, with a conversion rate of 2.00-2.50%, slightly below the high of 3.32% and above the low of 0.7%. The average order value (AOV) ranged from $75 to $100, significantly lower than the high of $667, and sessions totaled 34,255, marginally above the median of 33,723 but dwarfed by the industry leader, homedepot.com, which achieved $1,505,674,874 in sales and 141,891,489 sessions, highlighting the competitive landscape of the sector.
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fabricdirect.com competitors

fabricdirect.com, with a revenue of $76,379 and 846 transactions from 34,255 sessions in December 2025, falls behind some of its competitors in terms of revenue. For example, fabricwholesaledirect.com generated $787,135 in revenue from 9,308 transactions and 771,355 sessions, showing significantly higher performance. In contrast, fabricdirect.com outperformed bigduckcanvas.com in terms of revenue but lagged behind in conversion rate. decorativefabricsdirect.com had a lower revenue than fabricdirect.com but a higher conversion rate. fabricdirect.com's average order value (AOV) fell within the same range as fabricwholesaledirect.com and fabricmartfabrics.com, indicating a competitive pricing strategy. Overall, fabricdirect.com faces tough competition from other online fabric retailers, each excelling in different areas such as revenue generation, conversion rates, and average order values.

fabricwholesaledirect.com screenshot
#1 fabricwholesaledirect.com
787.1K
Revenue
771.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
fabricdepot.com screenshot
#2 fabricdepot.com
465.1K
Revenue
89.8K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
bigduckcanvas.com screenshot
#3 bigduckcanvas.com
217.8K
Revenue
54.8K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
decorativefabricsdirect.com screenshot
#4 decorativefabricsdirect.com
107.3K
Revenue
41.9K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
fabricmartfabrics.com screenshot
#5 fabricmartfabrics.com
604.5K
Revenue
188.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
fabricdirect.com vs top market performers
fabricdirect.com
top retailers
conversion rate vs average order value for fabricdirect.com and its competitors
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Revenue share by device at fabricdirect.com

In December large majority of sales on fabricdirect.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on fabricdirect.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fabricdirect.com channels

Identify top traffic channels that drive growth for fabricdirect.comand discover how performance of traffic channels has changed over time.

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fabricdirect.com Google Ads spend

Evaluate fabricdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fabricdirect.com devices

Review fabricdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fabricdirect.com top markets

Explore fabricdirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fabricdirect.com country & global rank

Assess the ranking of fabricdirect.com among other retailers within its primary country and worldwide.

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