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Dec 2025
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Home/Insights/Retailers/earthpigments.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for earthpigments.comearthpigments.com

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48.9K
Revenue
Dec 25
15.8K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Earthpigments.com is a website that offers a range of natural, earth-derived pigments for various artistic and decorative purposes. The online platform provides a wide selection of colors obtained from minerals and organic compounds for applications such as painting, pottery, and soap-making. They also offer educational resources and supply crafting tools.

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earthpigments.com Annual Revenue and Growth

earthpigments.com's annual sales on its online store amounted to $621.4K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$621.4K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
earthpigments.com revenue by year

earthpigments.com's monthly revenueOVER TIME
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Over the past three months, earthpigments.com revenue has experienced decline of 18%, compared to the preceding three months.

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earthpigments.com revenue decline for last six months
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OVERVIEW
In December 2025, earthpigments.com generated $48,922 in online sales, surpassing the CRAFTS median of $42,698, with a conversion rate of 3.00-3.50%, slightly below the high of 4.58%. Their average order value (AOV) ranged from $100-125, considerably lower than the top AOV of $300 in the sector. The site recorded 15,751 sessions, while the industry median was 20,027, indicating room for growth compared to the leading site, hobbylobby.com, which had an impressive 23,197,957 sessions and $20,084,709 in revenue. Overall, earthpigments.com demonstrates strong performance relative to industry standards.
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earthpigments.com competitors

In December 2025, earthpigments.com reported a revenue of $48,922 with 483 transactions and 15,751 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 3.00-3.50%. In comparison, naturalearthpaint.com generated a higher revenue of $63,004 from 919 transactions and 38,850 sessions, with a lower AOV of $50-75 and a conversion rate of 2.00-2.50%. On the other hand, unearthedpaints.com had a revenue of $14,399 with 42 transactions and 1,678 sessions, showcasing a higher AOV of $325-350 and a conversion rate of 2.50-3.00%. While earthpigments.com has a competitive conversion rate, it falls behind in revenue compared to naturalearthpaint.com but surpasses unearthedpaints.com in both transactions and sessions.

naturalearthpaint.com screenshot
#1 naturalearthpaint.com
63K
Revenue
38.8K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
unearthedpaints.com screenshot
#2 unearthedpaints.com
14.4K
Revenue
1.7K
Sessions
2.5-3.0%
Conv. rate
$325-350
AOV
earthpigments.com vs top market performers
earthpigments.com
top retailers
conversion rate vs average order value for earthpigments.com and its competitors
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Revenue share by device at earthpigments.com

In December large majority of sales on earthpigments.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on earthpigments.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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earthpigments.com channels

Identify top traffic channels that drive growth for earthpigments.comand discover how performance of traffic channels has changed over time.

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earthpigments.com Google Ads spend

Evaluate earthpigments.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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earthpigments.com devices

Review earthpigments.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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earthpigments.com top markets

Explore earthpigments.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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earthpigments.com country & global rank

Assess the ranking of earthpigments.com among other retailers within its primary country and worldwide.

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