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Aug 2025
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Home/Insights/Retailers/earthpigments.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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113.3K
Revenue
Aug 25
31.2K
Sessions
Aug 25
3.0-3.5%
Conv. rate
Aug 25
$100-125
AOV
Aug 25
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Earthpigments.com is a website that offers a range of natural, earth-derived pigments for various artistic and decorative purposes. The online platform provides a wide selection of colors obtained from minerals and organic compounds for applications such as painting, pottery, and soap-making. They also offer educational resources and supply crafting tools.

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earthpigments.com Annual Revenue and Growth

earthpigments.com's annual sales on its online store amounted to $621.4K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$621.4K
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
earthpigments.com revenue by year

earthpigments.com's monthly revenueOVER TIME
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Over the past three months, earthpigments.com revenue has experienced growth of 49%, compared to the preceding three months.

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earthpigments.com revenue growth for last six months
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OVERVIEW
earthpigments.com's revenue for online sales in CRAFTS was $113,293, with a conversion rate of 3.00-3.50% and an average order value (AOV) of $100-125 in August 2025. The largest online store in this category, hobbylobby.com, had a revenue of $9,402,824 and the highest sessions at 16,511,390. The median revenue and sessions for CRAFTS were $39,588 and 15,195, respectively. Additionally, a very high conversion rate was 4.43%, while a very low was 0.88%, and very high and low AOV were $314 and $41, respectively.
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earthpigments.com competitors

In August 2025, earthpigments.com outperformed its competitor, naturalearthpaint.com, in terms of revenue, with earthpigments.com generating $113,293 compared to naturalearthpaint.com's $46,372. earthpigments.com also had more transactions with 1,041 compared to naturalearthpaint.com's 719. Despite having similar sessions (31,178 for earthpigments.com and 30,922 for naturalearthpaint.com), earthpigments.com had a higher average order value (AOV) of $100-125 compared to naturalearthpaint.com's $50-75. Additionally, earthpigments.com had a higher conversion rate of 3.00-3.50% while naturalearthpaint.com had a conversion rate of 2.00-2.50%. Overall, earthpigments.com demonstrated stronger performance across key metrics compared to its competitor in the natural pigment industry.

naturalearthpaint.com screenshot
#1 naturalearthpaint.com
46.4K
Revenue
30.9K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
earthpigments.com vs top market performers
earthpigments.com
top retailers
conversion rate vs average order value for earthpigments.com and its competitors
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Revenue share by device at earthpigments.com

In August large majority of sales on earthpigments.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on earthpigments.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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earthpigments.com channels

Identify top traffic channels that drive growth for earthpigments.comand discover how performance of traffic channels has changed over time.

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earthpigments.com Google Ads spend

Evaluate earthpigments.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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earthpigments.com devices

Review earthpigments.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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earthpigments.com top markets

Explore earthpigments.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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earthpigments.com country & global rank

Assess the ranking of earthpigments.com among other retailers within its primary country and worldwide.

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