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May 2026
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Home/Insights/Retailers/donut.media
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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19.7K
Revenue
May 26
43.8K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$50-75
AOV
May 26
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Donut.media is a website that offers a wide selection of automotive content. It provides factual and engaging videos on topics ranging from car reviews and industry news to historical perspectives. The site emphasizes informative and entertaining content designed for automobile enthusiasts and those interested in the automotive world.

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donut.media Annual Revenue and Growth

donut.media's annual sales on its online store amounted to $344.8K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$344.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
donut.media revenue by year

donut.media's monthly revenueOVER TIME
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Over the past three months, donut.media revenue has experienced decline of 18%, compared to the preceding three months.

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donut.media revenue decline for last six months
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OVERVIEW
In May 2026, donut.media generated online sales of $19,657, significantly below the vehicle industry median of $132,111, with a conversion rate of 0.50-1.00%, underperforming compared to the high rate of 2.81%; its average order value (AOV) ranged between $50-75, far from the industry high of $854, while sessions totaled 43,808, slightly above the median of 42,457 but dwarfed by carparts.com’s 11,593,824 sessions, highlighting the challenges donut.media faces in the competitive vehicle market.
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donut.media competitors

In May 2026, donut.media generated a revenue of $19,657 from 318 transactions, resulting in a conversion rate of 0.50-1.00% across 43,808 sessions, with an average order value (AOV) of $50-75. In contrast, kindafitkindafat.com led the pack with $117,418 in revenue, a staggering 1,418 transactions, and a high conversion rate of 2.00-2.50%, despite slightly more sessions at 64,257. Meanwhile, doughnutsanddeadlifts.com and sneekis.com reported much lower revenues at $208 and $2,416, respectively, but both achieved better conversion rates (1.00-1.50% and 2.00-2.50%) than donut.media. While donut.media has a reasonable AOV, competitors like kindafitkindafat.com consistently outperform it in both transactions and overall revenue, showcasing the competitive landscape in the niche market.

doughnutsanddeadlifts.com screenshot
#1 doughnutsanddeadlifts.com
208.3
Revenue
217
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
kindafitkindafat.com screenshot
#2 kindafitkindafat.com
117.4K
Revenue
64.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
sneekis.com screenshot
#3 sneekis.com
2.4K
Revenue
2.8K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
donut.media vs top market performers
donut.media
top retailers
conversion rate vs average order value for donut.media and its competitors
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Revenue share by device at donut.media

In May large majority of sales on donut.media, 98% was finalized on desktop devices, with 2.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on donut.media, 98% was finalized on desktop devices, with 2.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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donut.media channels

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donut.media Google Ads spend

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donut.media devices

Review donut.media's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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donut.media top markets

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donut.media country & global rank

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