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Dec 2025
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Home/Insights/Retailers/donut.media
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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25.2K
Revenue
Dec 25
66.5K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Donut.media is a website that offers a wide selection of automotive content. It provides factual and engaging videos on topics ranging from car reviews and industry news to historical perspectives. The site emphasizes informative and entertaining content designed for automobile enthusiasts and those interested in the automotive world.

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donut.media Annual Revenue and Growth

donut.media's annual sales on its online store amounted to $1.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
donut.media revenue by year

donut.media's monthly revenueOVER TIME
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Over the past three months, donut.media revenue has experienced growth of 0.39%, compared to the preceding three months.

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donut.media revenue growth for last six months
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OVERVIEW
In December 2025, donut.media, operating in the VEHICLES industry, generated online sales revenue of $25,165, significantly lower than the industry median of $133,941, with the largest competitor, napaonline.com, achieving $49,640,637; its conversion rate ranged between 0.50-1.00%, below the high benchmark of 2.86% but above the low of 0.45%, while the average order value (AOV) fell between $50-75, starkly contrasting the industry's high AOV of $909 and low of $113; donut.media recorded 66,457 sessions, surpassing the median of 44,141 but lagging behind carparts.com’s leading 9,729,804 sessions.
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donut.media competitors

When comparing donut.media to its competitors in the same domain, it is clear that donut.media falls behind in terms of revenue. In December 2025, donut.media generated $25,165 from 451 transactions and 66,457 sessions, with an average order value (AOV) between $50-75 and a conversion rate of 0.50-1.00%. In contrast, doughnutsanddeadlifts.com only made $972 from 16 transactions and 1,438 sessions, with a similar AOV range but a higher conversion rate of 1.00-1.50%. On the other hand, kindafitkindafat.com excelled with a revenue of $158,260 from 1,765 transactions and 93,382 sessions, boasting an AOV between $75-100 and a conversion rate of 1.50-2.00%. Even sneekis.com outperformed donut.media with a revenue of $2,182 from 58 transactions and 2,138 sessions, with a lower AOV and higher conversion rate of 2.50-3.00%. Overall, donut.media needs to improve its revenue generation and conversion rates to compete effectively in this market.

doughnutsanddeadlifts.com screenshot
#1 doughnutsanddeadlifts.com
972.2
Revenue
1.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
kindafitkindafat.com screenshot
#2 kindafitkindafat.com
158.3K
Revenue
93.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
sneekis.com screenshot
#3 sneekis.com
2.2K
Revenue
2.1K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
donut.media vs top market performers
donut.media
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conversion rate vs average order value for donut.media and its competitors
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Revenue share by device at donut.media

In December large majority of sales on donut.media, 97% was finalized on desktop devices, with 2.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on donut.media, 97% was finalized on desktop devices, with 2.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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donut.media channels

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donut.media Google Ads spend

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donut.media devices

Review donut.media's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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donut.media top markets

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donut.media country & global rank

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