Aug 2024

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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

dnamagazine.com.au

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401.6K

Revenue

139.3K

Sessions

2.0-2.5%

Conversion rate

$125-150

Average order value

Online only revenue for dnamagazine.com.au, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: LGBTQ

DNAmagazine.com.au is an online platform that provides various features and content related to LGBTQIA+ community, such as articles, interviews, news, and photo galleries. The website offers an extensive collection of entertainment, lifestyle, and fashion pieces tailored for their audience.

dnamagazine.com.au’s revenueOVER TIME
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Over the past three months, dnamagazine.com.au revenue has experienced growth of 2%, compared to the preceding three months.

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dnamagazine.com.au revenue growth for last six months

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OVERVIEW

For the month of August 2024, dnamagazine.com.au in the LGBTQ industry had a revenue of $401,593, the highest in its category, with a conversion rate of 2.00-2.50% and an average order value of $125-150. The store also recorded 139,317 sessions, significantly higher than the median of 30,789 in the LGBTQ sector. The highest conversion rate in the category was 3.24%, while the highest AOV was $263 and the lowest was $138.

dnamagazine.com.au competitors

In August 2024, dnamagazine.com.au, with a revenue of $401,593 and 2,953 transactions from 139,317 sessions, boasts a moderate average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. In comparison, younginthemountains.com generates $287,265 in revenue from 320 transactions and 20,860 sessions, with a higher AOV of $875-900 but a slightly lower conversion rate of 1.50-2.00%. On the other hand, pocketmags.com outperforms both dnamagazine.com.au and younginthemountains.com significantly, with a revenue of $1,465,702 from 19,544 transactions and 437,022 sessions. Despite having a lower AOV of $50-75, pocketmags.com achieves an impressive conversion rate of 4.00-4.50%. Overall, dnamagazine.com.au falls in between its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

#1 pocketmags.com

1.5M

Revenue

437K

Sessions

4.0-4.5%

Conv. rate

$50-75

AOV

#2 younginthemountains.com

287.3K

Revenue

20.9K

Sessions

1.5-2.0%

Conv. rate

$800-900

AOV

CLOSEST COMPETITORSby revenue

pocketmags.com

dnamagazine.com.au

$401.6K

younginthemountains.com

TOP MARKET PERFORMERSby revenue

pocketmags.com

$1.5M

dnamagazine.com.au

younginthemountains.com

dnamagazine.com.au vs top market performers

dnamagazine.com.au

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dnamagazine.com.au channels

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dnamagazine.com.au Google Ads spend

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dnamagazine.com.au devices

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dnamagazine.com.au top markets

Explore dnamagazine.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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