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Sep 2024
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Home/Insights/Retailers/dnamagazine.com.au
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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461.3K
Revenue
164.1K
Sessions
1.5-2.0%
Conversion rate
$150-175
Average order value
Online only revenue for dnamagazine.com.au, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

DNAmagazine.com.au is an online platform that provides various features and content related to LGBTQIA+ community, such as articles, interviews, news, and photo galleries. The website offers an extensive collection of entertainment, lifestyle, and fashion pieces tailored for their audience.

dnamagazine.com.au’s revenueOVER TIME
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Over the past three months, dnamagazine.com.au revenue has experienced growth of 19%, compared to the preceding three months.

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dnamagazine.com.au revenue growth for last six months
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OVERVIEW
In September 2024, dnamagazine.com.au in the LGBTQ industry generated $461,332 in revenue, boasting a high conversion rate of 1.50-2.00% and an average order value (AOV) of $150-175. The website also recorded 164,092 sessions, surpassing the median sessions in the category by a large margin. With these impressive performance metrics, dnamagazine.com.au stands out as a top performer in the LGBTQ sector.
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dnamagazine.com.au competitors

When comparing dnamagazine.com.au to its competitors in the online magazine space, dnamagazine.com.au falls in the middle in terms of revenue, with $461,332 compared to pocketmags.com's $1,391,466 and younginthemountains.com's $188,735. However, dnamagazine.com.au has a higher number of transactions at 2,994, indicating a strong customer base, compared to younginthemountains.com's 194 transactions and pocketmags.com's 18,922 transactions. In terms of sessions, dnamagazine.com.au has 164,092, which is higher than younginthemountains.com's 15,027 but lower than pocketmags.com's 443,345. The average order value (AOV) for dnamagazine.com.au is in the range of $150-175, while pocketmags.com has a lower AOV of $50-75 and younginthemountains.com has a much higher AOV of $950-975. Additionally, dnamagazine.com.au has a conversion rate of 1.50-2.00%, falling between younginthemountains.com's 1.00-1.50% and pocketmags.com's 4.00-4.50%. Overall, dnamagazine.com.au shows strong performance in terms of transactions and AOV compared to its competitors.

#1 pocketmags.com
1.4M
Revenue
443.3K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
#2 younginthemountains.com
188.7K
Revenue
15K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
dnamagazine.com.au vs top market performers
dnamagazine.com.au
top retailers
conversion rate vs average order value for dnamagazine.com.au and its competitors
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dnamagazine.com.au channels

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dnamagazine.com.au Google Ads spend

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dnamagazine.com.au devices

Review dnamagazine.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dnamagazine.com.au top markets

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dnamagazine.com.au country & global rank

Assess the ranking of dnamagazine.com.au among other retailers within its primary country and worldwide.

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