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May 2026
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Home/Insights/Retailers/diatomaceousearth.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for diatomaceousearth.comdiatomaceousearth.com

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44.1K
Revenue
May 26
26K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$50-75
AOV
May 26
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As the largest online seller of diatomaceous earth and the only brand to be an official supplement, we provide DE you can trust

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diatomaceousearth.com Annual Revenue and Growth

diatomaceousearth.com's annual sales on its online store amounted to $498.9K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$498.9K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
diatomaceousearth.com revenue by year

diatomaceousearth.com's monthly revenueOVER TIME
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Over the past three months, diatomaceousearth.com revenue has experienced growth of 14%, compared to the preceding three months.

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diatomaceousearth.com revenue growth for last six months
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OVERVIEW
In May 2026, diatomaceousearth.com generated $44,097 in online sales, falling below the HEALTH industry median of $83,723, while competing with major players like walgreens.com at $115,280,745. The site’s conversion rate ranged from 2.50-3.00%, lower than the high of 5.15% but above the low of 1.4%. With an average order value (AOV) between $50-75, it remained competitive but well below the high AOV of $353. The site recorded 25,990 sessions, slightly exceeding the median of 22,535, yet significantly lower than walgreens.com's impressive 62,619,521 sessions.
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diatomaceousearth.com competitors

In May 2026, diatomaceousearth.com generated a revenue of $44,097 from 682 transactions, yielding a conversion rate of 2.50-3.00% across 25,990 sessions, with an average order value (AOV) of $50-75. In contrast, drkilligans.com outperformed diatomaceousearth.com with a revenue of $79,685 from 554 transactions, though it had a lower conversion rate of 1.00-1.50% across 47,772 sessions and a higher AOV of $125-150. saferbrand.com led the competitors with revenue of $111,037 from 766 transactions and similar AOV as drkilligans.com, but also posted a conversion rate of 1.00-1.50% over 52,012 sessions. While diatomaceousearth.com boasts a higher conversion rate, it still lags behind in total revenue and traffic compared to its competitors, indicating potential growth opportunities.

drkilligans.com screenshot
#1 drkilligans.com
79.7K
Revenue
47.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
saferbrand.com screenshot
#2 saferbrand.com
111K
Revenue
52K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
diatomaceousearth.com vs top market performers
diatomaceousearth.com
top retailers
conversion rate vs average order value for diatomaceousearth.com and its competitors
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Revenue share by device at diatomaceousearth.com

In May large majority of sales on diatomaceousearth.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In May large majority of sales on diatomaceousearth.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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diatomaceousearth.com channels

Identify top traffic channels that drive growth for diatomaceousearth.comand discover how performance of traffic channels has changed over time.

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diatomaceousearth.com Google Ads spend

Evaluate diatomaceousearth.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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diatomaceousearth.com devices

Review diatomaceousearth.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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diatomaceousearth.com top markets

Explore diatomaceousearth.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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diatomaceousearth.com country & global rank

Assess the ranking of diatomaceousearth.com among other retailers within its primary country and worldwide.

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