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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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195.8K
Revenue
Nov 25
34.5K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$500-600
AOV
Nov 25
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Datona.de is an online platform that offers a wide range of products for automotive, motorcycle, and workshop enthusiasts. It sells tools, equipment, accessories, and supplies necessary for various repair, maintenance, and DIY projects. The website provides a convenient shopping experience and aims to cater to the needs of professionals and hobbyists alike.

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datona.de Annual Revenue and Growth

datona.de's annual sales on its online store amounted to $2.1M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$2.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
datona.de revenue by year

datona.de's monthly revenueOVER TIME
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Over the past three months, datona.de revenue has experienced growth of 26%, compared to the preceding three months.

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datona.de revenue growth for last six months
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OVERVIEW
In November 2025, datona.de, operating in the vehicles sector, generated $195,833 in online sales, exceeding the industry median of $132,064, with a conversion rate between 0.50-1.00%, below the high benchmark of 2.89% but above the low of 0.44%. The average order value (AOV) ranged from $575-600, lower than the sector's high of $915 and significantly higher than the low of $124. With 34,454 sessions, datona.de is below the median of 39,646 but far from the leading carparts.com at 8,138,722 sessions, indicating room for growth in customer engagement and market presence.
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datona.de competitors

In November 2025, datona.de generated a revenue of 195,833 with 335 transactions and 34,454 sessions, resulting in an average order value (AOV) of 575-600 and a conversion rate of 0.50-1.00. Compared to its competitors, datona.de falls behind in revenue and transactions but performs well in terms of sessions. twinbusch.de leads the pack with a revenue of 1,079,344 and 961 transactions from 120,448 sessions, boasting an AOV of 1100-1125 and a comparable conversion rate. autoteile-werkzeuge.de and baumarktplus.de also outperform datona.de in revenue and transactions. motea.com stands out with the highest revenue of 2,055,098, driven by 14,759 transactions from a significant number of sessions. airpress.de, on the other hand, generates less revenue but maintains a similar conversion rate to datona.de.

twinbusch.de screenshot
#1 twinbusch.de
1.1M
Revenue
120.4K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
autoteile-werkzeuge.de screenshot
#2 autoteile-werkzeuge.de
32K
Revenue
8K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
baumarktplus.de screenshot
#3 baumarktplus.de
129.1K
Revenue
35.1K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
motea.com screenshot
#4 motea.com
2.1M
Revenue
1M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
airpress.de screenshot
#5 airpress.de
74.6K
Revenue
12.9K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
datona.de vs top market performers
datona.de
top retailers
conversion rate vs average order value for datona.de and its competitors
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Revenue share by device at datona.de

In November large majority of sales on datona.de, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on datona.de, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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datona.de channels

Identify top traffic channels that drive growth for datona.deand discover how performance of traffic channels has changed over time.

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datona.de Google Ads spend

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datona.de devices

Review datona.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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datona.de top markets

Explore datona.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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datona.de country & global rank

Assess the ranking of datona.de among other retailers within its primary country and worldwide.

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