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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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110.6K
Revenue
May 26
17.6K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$500-600
AOV
May 26
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Datona.de is an online platform that offers a wide range of products for automotive, motorcycle, and workshop enthusiasts. It sells tools, equipment, accessories, and supplies necessary for various repair, maintenance, and DIY projects. The website provides a convenient shopping experience and aims to cater to the needs of professionals and hobbyists alike.

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datona.de Annual Revenue and Growth

datona.de's annual sales on its online store amounted to $2M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
datona.de revenue by year

datona.de's monthly revenueOVER TIME
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Over the past three months, datona.de revenue has experienced decline of 14%, compared to the preceding three months.

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datona.de revenue decline for last six months
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OVERVIEW
In May 2026, datona.de generated $110,624 in online sales, falling below the vehicles industry's median of $132,111, with a conversion rate between 1.00-1.50%, lower than the industry's high of 2.81%. The average order value (AOV) ranged from $575 to $600, also below the high AOV of $854 in the sector. datona.de recorded 17,566 sessions, significantly lower than the median of 42,457 sessions in the vehicles category, while napaonline.com led with an impressive $40,709,061 in revenue, and carparts.com achieved the highest sessions at 11,593,824, highlighting the competitive landscape.
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datona.de competitors

In May 2026, datona.de generated $110,624 in revenue from 185 transactions across 17,566 sessions, yielding an average order value (AOV) of $575-600 and a conversion rate of 1.00-1.50%. Comparatively, twinbusch.de achieved significantly higher revenue at $710,652 with 546 transactions and an AOV of $1300-1325, though it maintained a lower conversion rate of 0.50-1.00%. Conversely, baumarktplus.de had a higher transaction volume with 1,110 sales but generated $243,804 in revenue, while maintaining a similar AOV range. motea.com stood out as the leader with $3,192,665 in revenue from a staggering 24,134 transactions but had a lower AOV of $125-150. autoteile-werkzeuge.de and airpress.de reported $21,585 and $68,145 respectively, both with lower transaction counts and conversion rates. Overall, datona.de performs well but lags behind stronger competitors in revenue and transaction volume.

twinbusch.de screenshot
#1 twinbusch.de
710.7K
Revenue
71.5K
Sessions
0.5-1.0%
Conv. rate
$1300-1400
AOV
autoteile-werkzeuge.de screenshot
#2 autoteile-werkzeuge.de
21.6K
Revenue
5.3K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
baumarktplus.de screenshot
#3 baumarktplus.de
243.8K
Revenue
47.4K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
motea.com screenshot
#4 motea.com
3.2M
Revenue
2M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
airpress.de screenshot
#5 airpress.de
68.1K
Revenue
10.2K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
datona.de vs top market performers
datona.de
top retailers
conversion rate vs average order value for datona.de and its competitors
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Revenue share by device at datona.de

In May large majority of sales on datona.de, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on datona.de, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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datona.de channels

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datona.de Google Ads spend

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datona.de devices

Review datona.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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datona.de top markets

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datona.de country & global rank

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