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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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11.1K
Revenue
Aug 26
58.4K
Sessions
Aug 26
0.0-0.5%
Conv. rate
Aug 26
$200-225
AOV
Aug 26
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crucial.de Annual Revenue and Growth

crucial.de's annual sales on its online store amounted to $1.1M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
crucial.de revenue by year

crucial.de's monthly revenueOVER TIME
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Over the past three months, crucial.de revenue has experienced decline of 6.3%, compared to the preceding three months.

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crucial.de revenue decline for last six months
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OVERVIEW
In August 2026, crucial.de recorded 58,400 sessions, surpassing the typical computer hardware retailer's 38,000 sessions. However, its revenue for online sales was $11,100, significantly lower than the typical computer hardware retailer's $190,000. The conversion rate ranged between 0.00-0.50%, falling below the typical computer hardware retailer's range of 0.43% to 3.5%. Additionally, crucial.de's average order value (AOV) of $200-225 is within the typical range of $160 to $910 for the category.
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crucial.de competitors

In August 2026, crucial.de excels in average order value (AOV), with a range of $200-225. This surpasses dell.com’s AOV of $1300-1325, but crucial.de trails behind its competitors like notebooksbilliger.de and computeruniverse.net, both with AOVs of $450-475 and $275-300, respectively. In terms of revenue, crucial.de generated $11,100 from 50 transactions, ranking last among its competitors, including dell.com at $176.6 million. With 58,400 sessions, crucial.de performs better than dell.com but lags behind esm-computer.de's 115,000 sessions. The conversion rate for crucial.de falls between 0.00-0.50%, similar to esm-computer.de and dell.com, while notably lower than the rates of notebooksbilliger.de and computeruniverse.net, which achieve 1.50-2.00%.

esm-computer.de screenshot
#1 esm-computer.de
43K
Revenue
115.3K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
speicher.de screenshot
#2 speicher.de
55.7K
Revenue
35.3K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
computeruniverse.net screenshot
#3 computeruniverse.net
2.3M
Revenue
752.1K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
notebooksbilliger.de screenshot
#4 notebooksbilliger.de
14.6M
Revenue
1.8M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
dell.com screenshot
#5 dell.com
176.6M
Revenue
27.1M
Sessions
0.0-0.5%
Conv. rate
$1300-1400
AOV
crucial.de vs top market performers
crucial.de
top retailers
conversion rate vs average order value for crucial.de and its competitors
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Revenue share by device at crucial.de

In August large majority of sales on crucial.de, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on crucial.de, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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crucial.de channels

Identify top traffic channels that drive growth for crucial.deand discover how performance of traffic channels has changed over time.

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crucial.de Google Ads spend

Evaluate crucial.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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crucial.de devices

Review crucial.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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crucial.de top markets

Explore crucial.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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crucial.de country & global rank

Assess the ranking of crucial.de among other retailers within its primary country and worldwide.

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