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Jul 2025
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Home/Insights/Retailers/cocoatown.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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15.1K
Revenue
3.6K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
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Cocoatown.com is an online platform offering products related to cocoa processing. The website offers a range of machines and equipment designed for small-scale chocolate manufacturers, home chocolatiers, and cacao enthusiasts. They specialize in tools like melangers and grinders, providing essential tools for cocoa bean processing and chocolate production.

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cocoatown.com's revenueOVER TIME
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Over the past three months, cocoatown.com revenue has experienced decline of 14%, compared to the preceding three months.

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cocoatown.com revenue decline for last six months
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OVERVIEW
In July 2025, cocoatown.com, a FOOD AND DRINK industry website, generated $15,141 in online sales with a conversion rate of 0.50-1.00% and an average order value (AOV) of $450-475. Compared to the category median revenue of $49,616, cocoatown.com's performance falls below the average. However, it surpasses the very low conversion rate of 0.89% but falls short of the high conversion rate of 4.52%. With 3,588 sessions, cocoatown.com lags behind the median of 17,633, while nespresso.com dominates with $102,024,373 in revenue and 14,465,330 sessions.
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cocoatown.com competitors

In July 2025, cocoatown.com generated $15,141 in revenue from 32 transactions and 3,588 sessions, with an average order value (AOV) ranging from $450 to $475 and a conversion rate between 0.50% and 1.00%. Compared to its competitors, melangers.com performed the best with $41,388 in revenue from 204 transactions and 6,919 sessions, an AOV of $200 to $225, and a conversion rate between 2.50% and 3.00%. Meanwhile, indichocolate.com generated $13,380 in revenue from 101 transactions and 3,803 sessions, with an AOV of $125 to $150 and a conversion rate between 2.50% and 3.00%. Despite being outperformed in revenue and transactions by melangers.com, cocoatown.com had a higher AOV and competitive conversion rate, indicating potential for growth in the future.

melangers.com screenshot
#1 melangers.com
41.4K
Revenue
6.9K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
indichocolate.com screenshot
#2 indichocolate.com
13.4K
Revenue
3.8K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
cocoatown.com vs top market performers
cocoatown.com
top retailers
conversion rate vs average order value for cocoatown.com and its competitors
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Revenue share by device at cocoatown.com

In July large majority of sales on cocoatown.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on cocoatown.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cocoatown.com channels

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cocoatown.com Google Ads spend

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cocoatown.com devices

Review cocoatown.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cocoatown.com top markets

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cocoatown.com country & global rank

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