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Nov 2025
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Home/Insights/Retailers/cloakbrand.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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51.9K
Revenue
Nov 25
91.8K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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Cloakbrand.com is a website offering a diverse range of apparel items for sale. Their product lineup includes clothing for both men and women, such as t-shirts, hoodies, sweatpants, and accessories like hats and bags. The website provides an online platform for customers to browse and purchase various fashion items.

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cloakbrand.com Annual Revenue and Growth

cloakbrand.com's annual sales on its online store amounted to $2.9M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$2.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cloakbrand.com revenue by year

cloakbrand.com's monthly revenueOVER TIME
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Over the past three months, cloakbrand.com revenue has experienced growth of 5.1%, compared to the preceding three months.

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cloakbrand.com revenue growth for last six months
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OVERVIEW
In November 2025, cloakbrand.com generated $51,884 in online sales, significantly below the industry median of $101,704, while nintendo.com led with $260,642,957. The site’s conversion rate hovered between 0.00-0.50%, well below the high of 4.02%, with an average order value (AOV) ranging from $150 to $175, compared to a high of $452 and a low of $61 in the industry. Additionally, cloakbrand.com attracted 91,817 sessions, far from nintendo.com's 66,676,452, yet above the median of 46,718 for the GAMES sector, indicating a need for improvement in conversion strategies and sales performance.
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cloakbrand.com competitors

In November 2025, cloakbrand.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. cloakbrand.com generated a revenue of $51,884 from 329 transactions and 91,817 sessions, with an AOV ranging between $150-$175 and a conversion rate of 0.00-0.50. In comparison, prairieunderground.com earned $17,599 from 48 transactions and 2,955 sessions, with an AOV of $350-$375 and a conversion rate of 1.50-2.00. Similarly, showponyboutique.com had a revenue of $3,976 from 36 transactions and 1,895 sessions, with an AOV of $100-$125 and a conversion rate of 1.50-2.00. Overall, cloakbrand.com showcased stronger performance across all domains when compared to its competitors in November 2025.

prairieunderground.com screenshot
#1 prairieunderground.com
17.6K
Revenue
3K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
showponyboutique.com screenshot
#2 showponyboutique.com
4K
Revenue
1.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
cloakbrand.com vs top market performers
cloakbrand.com
top retailers
conversion rate vs average order value for cloakbrand.com and its competitors
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Revenue share by device at cloakbrand.com

In November large majority of sales on cloakbrand.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.

In November large majority of sales on cloakbrand.com, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.
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cloakbrand.com channels

Identify top traffic channels that drive growth for cloakbrand.comand discover how performance of traffic channels has changed over time.

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cloakbrand.com Google Ads spend

Evaluate cloakbrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cloakbrand.com devices

Review cloakbrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cloakbrand.com top markets

Explore cloakbrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cloakbrand.com country & global rank

Assess the ranking of cloakbrand.com among other retailers within its primary country and worldwide.

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