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May 2026
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Home/Insights/Retailers/choosemuse.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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172.3K
Revenue
May 26
162.7K
Sessions
May 26
0.0-0.5%
Conv. rate
May 26
$225-250
AOV
May 26
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Choosemuse.com is a website offering wearable technology that assists in meditation and brainwave tracking. Their products include the Muse headband, helping individuals develop a focused meditation practice by providing real-time feedback on brain activity. They also offer meditation-based programs and resources to aid users in achieving mental clarity and calmness.

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choosemuse.com Annual Revenue and Growth

choosemuse.com's annual sales on its online store amounted to $3.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$3.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
choosemuse.com revenue by year

choosemuse.com's monthly revenueOVER TIME
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Over the past three months, choosemuse.com revenue has experienced decline of 26%, compared to the preceding three months.

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choosemuse.com revenue decline for last six months
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OVERVIEW
In May 2026, choosemuse.com, a player in the health/mental health sector, generated online sales revenue of $172,270, significantly surpassing the median of $19,273 but lagging behind industry leader aswb.org, which earned $2,519,482. The site's conversion rate ranged from 0.00-0.50%, well below the high benchmark of 3.96%, while its average order value (AOV) of $225-250 was competitive against the sector's high of $270. With 162,665 sessions, choosemuse.com demonstrated robust engagement, exceeding the median of 7,756 sessions yet trailing behind the highest-performing site, angelsense.com, which achieved 273,984 sessions.
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choosemuse.com competitors

In May 2026, choosemuse.com generated $172,270 in revenue from 743 transactions across 162,665 sessions, resulting in a low conversion rate of 0.00-0.50%. In contrast, hapbee.com reported a revenue of $60,833 with 588 transactions, reflecting a significantly higher conversion rate of 3.00-3.50% from just 18,237 sessions. Meanwhile, caputron.com, while achieving $156,515 in revenue from 571 transactions, had a conversion rate of 2.00-2.50% from 23,667 sessions. Notably, choosemuse.com boasts the highest average order value (AOV) at $225-250, compared to hapbee.com’s $100-125 and caputron.com’s $250-275. Despite its strong AOV, choosemuse.com faces challenges in converting visitors, highlighting potential areas for improvement compared to its more successful competitors.

hapbee.com screenshot
#1 hapbee.com
60.8K
Revenue
18.2K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
caputron.com screenshot
#2 caputron.com
156.5K
Revenue
23.7K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
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choosemuse.com vs top market performers
choosemuse.com
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conversion rate vs average order value for choosemuse.com and its competitors
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Revenue share by device at choosemuse.com

In May large majority of sales on choosemuse.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In May large majority of sales on choosemuse.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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choosemuse.com channels

Identify top traffic channels that drive growth for choosemuse.comand discover how performance of traffic channels has changed over time.

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choosemuse.com Google Ads spend

Evaluate choosemuse.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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choosemuse.com devices

Review choosemuse.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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choosemuse.com top markets

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choosemuse.com country & global rank

Assess the ranking of choosemuse.com among other retailers within its primary country and worldwide.

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