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Nov 2025
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Home/Insights/Retailers/charterfirearms.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for charterfirearms.comcharterfirearms.com

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130.5
Revenue
Nov 25
59.3
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$400-500
AOV
Nov 25
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Charterfirearms.com is a website that specializes in the sale of firearms and related products. They offer a range of handguns and revolvers, including different models and calibers. Customers can also find accessories such as grips, sights, and holsters. The website provides a platform for purchasing and obtaining information about Charter Firearms products.

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charterfirearms.com Annual Revenue and Growth

charterfirearms.com's annual sales on its online store amounted to $2.3M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
charterfirearms.com revenue by year

charterfirearms.com's monthly revenueOVER TIME
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Over the past three months, charterfirearms.com revenue has experienced decline of 97%, compared to the preceding three months.

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charterfirearms.com revenue decline for last six months
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Top products on charterfirearms.comby revenue

#1 Picture Frame Hidden Gun Storage Cabinet Home Decor
$3.6K
Price
$7.1K
Revenue
#2 Wood Gun Cabinet Birds In A Tree Wall Decoration - Hidden Gun Safe To Securely Store Your Gun In Plain Sight
$134.6
Price
$6.2K
Revenue
#3 Large American Flag Hidden Gun Storage Cabinet (Red and Blue)
$337.2
Price
$6.1K
Revenue
#4 Classic Bulldog Wood Grips
$316.1
Price
Revenue
#5 Hidden Gun Storage Cabinet - I'd Rather Be Fishing
$4.9K
Price
Revenue
#6 Latch Tool
$913
Price
Revenue
#7 Large Hidden Gun Storage Cabinet Tree of Life Wall Decor - Birds In a Tree Concealed Gun Cabinet
$359
Price
Revenue
#8 Crimson Trace Laser Grips
$237.7
Price
Revenue
#9 Large Hidden Gun Storage Cabinet with Family Tree Design
$285
Price
Revenue
#10 Large Wood Hidden Gun Cabinet Birds In A Tree Wall Decoration - Hidden Gun Safe To Securely Store Your Gun In Plain Sight
$282.5
Price
Revenue
#1 Picture Frame Hidden Gun Storage Cabinet Home Decor
$3.6K
Price
$7.1K
Revenue
#2 Wood Gun Cabinet Birds In A Tree Wall Decoration - Hidden Gun Safe To Securely Store Your Gun In Plain Sight
$134.6
Price
$6.2K
Revenue
#3 Large American Flag Hidden Gun Storage Cabinet (Red and Blue)
$337.2
Price
$6.1K
Revenue
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OVERVIEW
In November 2025, charterfirearms.com reported online sales revenue of $131, significantly below the SPORTS median of $102,020, with a conversion rate between 0.50-1.00%, matching the sector's low end but falling short of the high benchmark of 2.59%. Its average order value (AOV) ranged from $425 to $450, below the industry high of $634 and above the low of $110. Additionally, the site had only 59 sessions, starkly contrasting with the dominant player gunbroker.com’s 14,084,614 sessions and the median of 38,956, indicating considerable room for growth and improvement.
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charterfirearms.com competitors

In November 2025, when comparing charterfirearms.com to its competitors officerstore.com and targetbarn.com, some notable differences emerge. While officerstore.com leads in revenue with $223,509 and has a high number of transactions (1,123) and sessions (66,475), charterfirearms.com falls behind with only $131 in revenue, zero transactions, and 59 sessions. However, charterfirearms.com boasts a higher Average Order Value (AOV) range of $425-$450 compared to officerstore.com's $175-$200. On the other hand, targetbarn.com sits between the two with $83,152 in revenue, 460 transactions, and 91,774 sessions, but with a similar AOV range to officerstore.com. When it comes to conversion rates, officerstore.com leads with a range of 1.50-2.00, followed by charterfirearms.com with 0.50-1.00, and targetbarn.com with 0.00-0.50.

officerstore.com screenshot
#1 officerstore.com
223.5K
Revenue
66.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
targetbarn.com screenshot
#2 targetbarn.com
83.2K
Revenue
91.8K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
charterfirearms.com vs top market performers
charterfirearms.com
top retailers
conversion rate vs average order value for charterfirearms.com and its competitors
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Revenue share by device at charterfirearms.com

In November large majority of sales on charterfirearms.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In November large majority of sales on charterfirearms.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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charterfirearms.com channels

Identify top traffic channels that drive growth for charterfirearms.comand discover how performance of traffic channels has changed over time.

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charterfirearms.com Google Ads spend

Evaluate charterfirearms.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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charterfirearms.com devices

Review charterfirearms.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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charterfirearms.com top markets

Explore charterfirearms.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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charterfirearms.com country & global rank

Assess the ranking of charterfirearms.com among other retailers within its primary country and worldwide.

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