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Jul 2026
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Home/Insights/Retailers/celebrations.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for celebrations.comcelebrations.com

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1.4M
Revenue
Jul 26
251.4K
Sessions
Jul 26
3.5-4.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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celebrations.com is an online platform offering a wide range of celebration-related products and services. The website includes various items like decorations, party supplies, gifts, and personalized products. It provides a convenient marketplace for individuals to plan and organize their special events, irrespective of the occasion.

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celebrations.com Annual Revenue and Growth

celebrations.com's annual sales on its online store amounted to $31.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$31.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
celebrations.com revenue by year

celebrations.com's monthly revenueOVER TIME
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Over the past three months, celebrations.com revenue has experienced decline of 24%, compared to the preceding three months.

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celebrations.com revenue decline for last six months
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OVERVIEW
celebrations.com is a prominent player in the crafts category, showcasing solid performance metrics for the month of July 2026. The site generated $1.4 million in online sales, significantly outperforming an average crafts store's monthly revenue of around $33,500. With a conversion rate between 3.50-4.00%, celebrations.com falls within the typical range of 0.97% to 4.34%. The average order value (AOV) ranged from $125 to $150, which is also within the typical range of $37 to $315 for the crafts category. Furthermore, the site recorded 251,000 sessions, starkly higher than an average crafts store's approximately 15,000 sessions monthly.
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celebrations.com competitors

In July 2026, celebrations.com outperforms its competitor, wolfermans.com, with a significant lead in revenue, generating $1.4 million compared to wolfermans.com’s $356,000. celebrations.com also excels in transactions, achieving 9,711, which is 7,227 more than the 2,484 transactions recorded by wolfermans.com. Additionally, the site attracts a much larger audience, with 251,000 sessions, leading wolfermans.com by 181,000 sessions. Both websites share the same average order value range of $125-150 and comparable conversion rates of 3.50-4.00%. However, the substantial advantages in revenue, transactions, and sessions highlight celebrations.com’s stronger market position. Overall, celebrations.com stands out as a more robust player in the online celebration goods sector, significantly surpassing wolfermans.com in key performance metrics.

wolfermans.com screenshot
#1 wolfermans.com
356K
Revenue
69.7K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
celebrations.com vs top market performers
celebrations.com
top retailers
conversion rate vs average order value for celebrations.com and its competitors
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Revenue share by device at celebrations.com

In July large majority of sales on celebrations.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on celebrations.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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celebrations.com channels

Identify top traffic channels that drive growth for celebrations.comand discover how performance of traffic channels has changed over time.

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celebrations.com Google Ads spend

Evaluate celebrations.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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celebrations.com devices

Review celebrations.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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celebrations.com top markets

Explore celebrations.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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celebrations.com country & global rank

Assess the ranking of celebrations.com among other retailers within its primary country and worldwide.

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