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Jul 2025
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Home/Insights/Retailers/cablematters.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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57.6K
Revenue
224.9K
Sessions
0.0-0.5%
Conv. rate
$50-75
AOV
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Cable Matters provides a large selection of innovative cables and accessories, we also educate consumers on the best product offerings. USB C, Thunderbolt 3, DisplayPort, HDMI, DVI, VGA, USB, SATA, SAS, Ethernet, Networking, AV, Power, bulk cables, docking stations, power cords, patch cables, and more.

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cablematters.com's revenueOVER TIME
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Over the past three months, cablematters.com revenue has experienced decline of 31%, compared to the preceding three months.

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cablematters.com revenue decline for last six months
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OVERVIEW
In July 2025, cablematters.com in the COMPUTERS AND TECHNOLOGY industry had online sales revenue of $57,621, a conversion rate of 0.00-0.50%, and an average order value (AOV) of $50-75. With 224,870 sessions, cablematters.com falls below lenovo.com, which had the highest sessions at 43,965,059, but above the median of 41,204 sessions. While cablematters.com's metrics are lower than the industry average, it has potential for growth by focusing on increasing conversion rates and AOV.
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cablematters.com competitors

In July 2025, cablematters.com generated $57,621 in revenue from 1,043 transactions with 224,870 sessions. The average order value (AOV) ranged between $50-75, and the conversion rate was between 0.00-0.50%. Comparing this data to its competitors, cablestogo.com had significantly higher revenue of $1,937,603 from 5,390 transactions and 161,143 sessions. Their AOV was much higher at $350-375, with a conversion rate of 3.00-3.50%. sfcable.com also outperformed cablematters.com with $310,567 in revenue, 2,285 transactions, and 78,163 sessions, with an AOV of $125-150 and a conversion rate of 2.50-3.00%. Despite cablematters.com's lower revenue compared to some competitors like blackbox.co.uk, firefold.com, and juicedsystems.com, its performance metrics indicate room for improvement to compete more effectively in the market.

cablestogo.com screenshot
#1 cablestogo.com
1.9M
Revenue
161.1K
Sessions
3.0-3.5%
Conv. rate
$350-375
AOV
sfcable.com screenshot
#2 sfcable.com
310.6K
Revenue
78.2K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
blackbox.co.uk screenshot
#3 blackbox.co.uk
84.3K
Revenue
50.3K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
firefold.com screenshot
#4 firefold.com
33.2K
Revenue
27K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
juicedsystems.com screenshot
#5 juicedsystems.com
127.3K
Revenue
14.1K
Sessions
13.0-13.5%
Conv. rate
$50-75
AOV
cablematters.com vs top market performers
cablematters.com
top retailers
conversion rate vs average order value for cablematters.com and its competitors
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Revenue share by device at cablematters.com

In July large majority of sales on cablematters.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on cablematters.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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cablematters.com channels

Identify top traffic channels that drive growth for cablematters.comand discover how performance of traffic channels has changed over time.

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cablematters.com Google Ads spend

Evaluate cablematters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cablematters.com devices

Review cablematters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cablematters.com top markets

Explore cablematters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cablematters.com country & global rank

Assess the ranking of cablematters.com among other retailers within its primary country and worldwide.

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