Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jan 2026
All countries
Home/Insights/Retailers/builtthings.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for builtthings.combuiltthings.com

Start benchmarking for free
Sign in with GoogleSign up with Google
16.6K
Revenue
Jan 26
1.8K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$700-800
AOV
Jan 26
Loading...

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

builtthings.com Annual Revenue and Growth

builtthings.com's annual sales on its online store amounted to $44.4K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$44.4K
Annual growth forecast2025/2026
50%+
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
builtthings.com revenue by year

builtthings.com's monthly revenueOVER TIME
View real-time data

Over the past three months, builtthings.com revenue has experienced growth of 32%, compared to the preceding three months.

View real-time data
builtthings.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In January 2026, builtthings.com generated $16,598 in online sales with a conversion rate of 1.00-1.50%, below the industry average of 3.52%. Its average order value (AOV) ranged from $700-725, significantly higher than the low end of $67 but below the industry high of $459. The site recorded 1,826 sessions, far from the median of 59,361 and the leader's impressive 10,316,208 sessions. Overall, builtthings.com is underperforming relative to the largest competitor, waves.com, which dominates the market with revenues of $19,340,565, highlighting potential growth opportunities.
Read more

builtthings.com competitors

In January 2026, builtthings.com outperformed its competitor emblembuilt.com in terms of revenue, with builtthings.com bringing in $16,598 compared to emblembuilt.com's $15,151. However, emblembuilt.com had a higher average order value (AOV) range of $1350-$1375, while builtthings.com's AOV range was lower at $700-$725. In terms of transactions and sessions, builtthings.com had 23 transactions and 1,826 sessions, while emblembuilt.com had 11 transactions and 759 sessions. Both websites had a similar conversion rate range of 1.00-1.50%, indicating a comparable ability to convert sessions into transactions. Overall, builtthings.com had a higher revenue and more transactions and sessions compared to emblembuilt.com, but emblembuilt.com had a higher AOV.

emblembuilt.com screenshot
#1 emblembuilt.com
15.2K
Revenue
759.2
Sessions
1.0-1.5%
Conv. rate
$1300-1400
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
builtthings.com vs top market performers
builtthings.com
top retailers
conversion rate vs average order value for builtthings.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

builtthings.com channels

Identify top traffic channels that drive growth for builtthings.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

builtthings.com Google Ads spend

Evaluate builtthings.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

builtthings.com devices

Review builtthings.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

builtthings.com top markets

Explore builtthings.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

builtthings.com country & global rank

Assess the ranking of builtthings.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard