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Nov 2025
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Home/Insights/Retailers/brouwland.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.3M
Revenue
Nov 25
136.1K
Sessions
Nov 25
4.0-4.5%
Conv. rate
Nov 25
$200-225
AOV
Nov 25
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Brouwland.com is an online platform offering a wide range of brewing supplies and equipment. The website provides products for homebrewing, winemaking, and distillation, including ingredients such as malt, hops, and yeast. Accessories and tools like fermentation buckets and thermometers are also available to aid the brewing process.

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brouwland.com Annual Revenue and Growth

brouwland.com's annual sales on its online store amounted to $12.1M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$12.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
brouwland.com revenue by year

brouwland.com's monthly revenueOVER TIME
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Over the past three months, brouwland.com revenue has experienced growth of 114%, compared to the preceding three months.

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brouwland.com revenue growth for last six months
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OVERVIEW
In November 2025, brouwland.com achieved impressive online sales revenue of $1,270,132, significantly surpassing the food and drink industry median of $57,949, though trailing the leader nespresso.com at $203,891,762; with a conversion rate between 4.00-4.50%, brouwland.com is performing well, yet it remains below the top-tier rate of 5.64%; its average order value (AOV) ranged from $200-225, again favorable compared to the industry high of $321; the site attracted 136,058 sessions, considerably above the median of 17,290 but dwarfed by nespresso.com's staggering 20,240,545 sessions.
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brouwland.com competitors

In November 2025, brouwland.com outperformed its competitor morebeer.com in terms of revenue, with brouwland.com generating $1,270,132 compared to morebeer.com's $865,648. However, morebeer.com had more transactions with 6,189 compared to brouwland.com's 5,732. In terms of sessions, morebeer.com had a higher number at 238,572 while brouwland.com had 136,058. The average order value (AOV) for brouwland.com ranged between $200-225, higher than morebeer.com's AOV of $125-150. brouwland.com also had a higher conversion rate of 4.00-4.50% compared to morebeer.com's 2.50-3.00%. Overall, brouwland.com demonstrated stronger revenue generation and conversion rates, indicating a more efficient and profitable online presence compared to morebeer.com.

morebeer.com screenshot
#1 morebeer.com
865.6K
Revenue
238.6K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
brouwland.com vs top market performers
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conversion rate vs average order value for brouwland.com and its competitors
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Revenue share by device at brouwland.com

In November large majority of sales on brouwland.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on brouwland.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brouwland.com channels

Identify top traffic channels that drive growth for brouwland.comand discover how performance of traffic channels has changed over time.

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brouwland.com Google Ads spend

Evaluate brouwland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brouwland.com devices

Review brouwland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brouwland.com top markets

Explore brouwland.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brouwland.com country & global rank

Assess the ranking of brouwland.com among other retailers within its primary country and worldwide.

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