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Aug 2025
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Home/Insights/Retailers/brouwland.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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517.4K
Revenue
Aug 25
164K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$200-225
AOV
Aug 25
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Brouwland.com is an online platform offering a wide range of brewing supplies and equipment. The website provides products for homebrewing, winemaking, and distillation, including ingredients such as malt, hops, and yeast. Accessories and tools like fermentation buckets and thermometers are also available to aid the brewing process.

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brouwland.com Annual Revenue and Growth

brouwland.com's annual sales on its online store amounted to $12.1M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$12.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
brouwland.com revenue by year

brouwland.com's monthly revenueOVER TIME
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Over the past three months, brouwland.com revenue has experienced decline of 15%, compared to the preceding three months.

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brouwland.com revenue decline for last six months
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OVERVIEW
In August 2025, brouwland.com in the FOOD AND DRINK industry had a revenue of $517,406, a conversion rate of 1.00-1.50%, an AOV of $200-225, and 164,031 sessions. The median revenue for the category is $49,828, the highest revenue is from nespresso.com at $119,427,068. A very high conversion rate in the category is 4.32% and a very low is 0.91%. The highest AOV is $344, while the lowest is $54. The highest number of sessions is from nespresso.com at 17,309,570, with a median of 16,792 in the category.
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brouwland.com competitors

In August 2025, brouwland.com reported a revenue of $517,406 with 2,333 transactions and 164,031 sessions, boasting an average order value (AOV) of $200-225 and a conversion rate of 1.00-1.50%. In comparison, morebeer.com, a competitor, generated a higher revenue of $917,312 from 5,687 transactions and 229,351 sessions. morebeer.com had a lower AOV range of $150-175, but a higher conversion rate of 2.00-2.50%. Despite brouwland.com having a slightly lower revenue, transaction, and session count than morebeer.com, it had a higher AOV and a comparable conversion rate. This suggests that brouwland.com may be targeting a more niche market with higher-priced items, while morebeer.com focuses on higher transaction volume and session count with a lower AOV.

morebeer.com screenshot
#1 morebeer.com
917.3K
Revenue
229.4K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
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TOP MARKET PERFORMERSby revenue
brouwland.com vs top market performers
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conversion rate vs average order value for brouwland.com and its competitors
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Revenue share by device at brouwland.com

In August large majority of sales on brouwland.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on brouwland.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brouwland.com channels

Identify top traffic channels that drive growth for brouwland.comand discover how performance of traffic channels has changed over time.

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brouwland.com Google Ads spend

Evaluate brouwland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brouwland.com devices

Review brouwland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brouwland.com top markets

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brouwland.com country & global rank

Assess the ranking of brouwland.com among other retailers within its primary country and worldwide.

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