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Jan 2026
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Home/Insights/Retailers/brouwland.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1.3M
Revenue
Jan 26
163.7K
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$200-225
AOV
Jan 26
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Brouwland.com is an online platform offering a wide range of brewing supplies and equipment. The website provides products for homebrewing, winemaking, and distillation, including ingredients such as malt, hops, and yeast. Accessories and tools like fermentation buckets and thermometers are also available to aid the brewing process.

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brouwland.com Annual Revenue and Growth

brouwland.com's annual sales on its online store amounted to $8.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$8.5M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
brouwland.com revenue by year

brouwland.com's monthly revenueOVER TIME
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Over the past three months, brouwland.com revenue has experienced growth of 55%, compared to the preceding three months.

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brouwland.com revenue growth for last six months
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OVERVIEW
In January 2026, brouwland.com generated $1,279,687 in online sales, significantly exceeding the median revenue of $54,139 in the food_and_drink sector, while the industry leader, nespresso.com, reported $106,223,343. The site achieved a conversion rate between 3.50-4.00%, notably above the lower threshold of 1.1%, but below the high mark of 5.12%. With an average order value (AOV) ranging from $200-225, brouwland.com performed well compared to the industry’s high AOV of $311 and low of $47. Additionally, the site recorded 163,716 sessions, far less than nespresso.com’s impressive 17,317,526 sessions, yet above the median of 16,980.
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brouwland.com competitors

In January 2026, brouwland.com outperformed its competitor morebeer.com in terms of revenue, with $1,279,687 compared to $1,014,063. brouwland.com also had a higher number of transactions at 5,757, while morebeer.com had 5,373. However, morebeer.com had a higher number of sessions at 213,620, compared to brouwland.com's 163,716. In terms of Average Order Value (AOV), brouwland.com had a range of $200-$225, whereas morebeer.com had a slightly lower range of $175-$200. Additionally, brouwland.com had a higher conversion rate of 3.50-4.00%, while morebeer.com had a conversion rate of 2.50-3.00%. Overall, brouwland.com demonstrated strong performance in revenue and conversion rate, showcasing its competitiveness in the online brewing supply market.

morebeer.com screenshot
#1 morebeer.com
1M
Revenue
213.6K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
brouwland.com vs top market performers
brouwland.com
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conversion rate vs average order value for brouwland.com and its competitors
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Revenue share by device at brouwland.com

In January large majority of sales on brouwland.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on brouwland.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brouwland.com channels

Identify top traffic channels that drive growth for brouwland.comand discover how performance of traffic channels has changed over time.

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brouwland.com Google Ads spend

Evaluate brouwland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brouwland.com devices

Review brouwland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brouwland.com top markets

Explore brouwland.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brouwland.com country & global rank

Assess the ranking of brouwland.com among other retailers within its primary country and worldwide.

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