blu.com
Blu.com is a website that offers a range of electronic products and accessories. Their inventory includes devices like e-cigarettes, vaping systems, and related items. The site seeks to provide options for individuals interested in smokeless alternatives to traditional cigarettes, aiming to cater to diverse preferences in this market segment.
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blu.com's revenueOVER TIME
Over the past three months, blu.com revenue has experienced growth of 2.2%, compared to the preceding three months.
blu.com competitors
In May 2025, blu.com recorded a revenue of $460,805 with 10,722 transactions and 191,417 sessions, boasting a conversion rate of 5.50-6.00% and an average order value (AOV) of $25-50. When compared to its competitors, blu.com falls slightly behind vapesuperstore.co.uk, which generated $619,631 in revenue from 16,317 transactions and 488,178 sessions, albeit with a lower conversion rate of 3.00-3.50%. vapemate.co.uk trailed with $65,968 revenue, 1,891 transactions, and 42,315 sessions, achieving a conversion rate of 4.00-4.50%. flawlessvapeshop.co.uk stood out with an AOV of $75-100 but lagged behind in revenue at $27,642 with 296 transactions and 43,693 sessions, resulting in a lower conversion rate of 0.50-1.00%. Lastly, vapejuice.com secured $290,094 revenue with 5,255 transactions and 151,300 sessions, mirroring blu.com's AOV range and conversion rate at 3.00-3.50%.
Revenue share by device at blu.com
In May large majority of sales on blu.com, 54% was finalized on mobile devices, with 46% of sales coming from desktop devices.
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blu.com channels
Identify top traffic channels that drive growth for blu.comand discover how performance of traffic channels has changed over time.
blu.com Google Ads spend
Evaluate blu.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
blu.com devices
Review blu.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
