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Jul 2025
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Home/Insights/Retailers/bathmatedirect.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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237.3K
Revenue
230.1K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
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Bathmatedirect.com is a website that offers a range of products related to male enhancement and hygiene. The site sells various sizes of water-based penis pumps under the brand name Bathmate, which are intended to be used in the bath or shower. They also provide accessories and offer discreet packaging and shipping.

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bathmatedirect.com's revenueOVER TIME
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Over the past three months, bathmatedirect.com revenue has experienced decline of 7.9%, compared to the preceding three months.

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bathmatedirect.com revenue decline for last six months
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OVERVIEW
In July 2025, bathmatedirect.com, an ADULT industry website, generated $237,333 in online sales with a conversion rate of 0.50-1.00% and an AOV of $200-225. This performance puts them above the median revenue of $55,004 but below the high conversion rate of 3.41% and the high AOV of $502. The website had 230,055 sessions, surpassing the median sessions of 22,968 but falling short of the highest sessions at 7,238,784 from naughtyamerica.com. Overall, bathmatedirect.com shows solid performance metrics in the ADULT industry for the month of July 2025.
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bathmatedirect.com competitors

In July 2025, bathmatedirect.com outperformed its competitors in terms of revenue, transactions, and sessions. While bathmatedirect.com generated a revenue of $237,333 from 1,177 transactions and 230,055 sessions, theenhancedmale.com and mysecretluxury.com lagged behind with revenues of $66,477 and $6,536, transactions of 502 and 59, and sessions of 331,180 and 6,295 respectively. However, mysecretluxury.com had a higher average order value (AOV) range of $100-125 compared to bathmatedirect.com's AOV of $200-225. The conversion rates for bathmatedirect.com (0.50-1.00) and mysecretluxury.com (0.50-1.00) were quite similar, while theenhancedmale.com had a lower conversion rate range of 0.00-0.50. Overall, bathmatedirect.com emerged as the leader among its competitors in terms of financial performance and customer engagement metrics.

theenhancedmale.com screenshot
#1 theenhancedmale.com
66.5K
Revenue
331.2K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
mysecretluxury.com screenshot
#2 mysecretluxury.com
6.5K
Revenue
6.3K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
bathmatedirect.com vs top market performers
bathmatedirect.com
top retailers
conversion rate vs average order value for bathmatedirect.com and its competitors
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Revenue share by device at bathmatedirect.com

In July large majority of sales on bathmatedirect.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on bathmatedirect.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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bathmatedirect.com channels

Identify top traffic channels that drive growth for bathmatedirect.comand discover how performance of traffic channels has changed over time.

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bathmatedirect.com Google Ads spend

Evaluate bathmatedirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bathmatedirect.com devices

Review bathmatedirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bathmatedirect.com top markets

Explore bathmatedirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bathmatedirect.com country & global rank

Assess the ranking of bathmatedirect.com among other retailers within its primary country and worldwide.

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