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Nov 2025
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Home/Insights/Retailers/aquasana.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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2.6M
Revenue
Nov 25
552.4K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$375-400
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Aquasana.com is a website that offers a wide range of water filtration products designed to improve water quality. Their product line includes whole house and under sink water filters, shower filters, and bottle filtration systems. The website provides comprehensive information about each product and offers convenient online shopping options.

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aquasana.com Annual Revenue and Growth

aquasana.com's annual sales on its online store amounted to $30.9M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$30.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
aquasana.com revenue by year

aquasana.com's monthly revenueOVER TIME
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Over the past three months, aquasana.com revenue has experienced growth of 21%, compared to the preceding three months.

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aquasana.com revenue growth for last six months
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OVERVIEW
In November 2025, aquasana.com generated $2,554,050 in online sales, significantly exceeding the home_and_garden median of $122,040, yet trailing far behind industry leader homedepot.com at $1,609,249,476. The site's conversion rate ranged from 1.00-1.50%, below the high benchmark of 3.53%, while the average order value (AOV) stood at $375-400, compared to a peak of $672 in the sector. With 552,367 sessions, aquasana.com far surpassed the median of 32,500 but remains overshadowed by homedepot.com, which had an impressive 171,906,089 sessions, highlighting both strengths and opportunities for growth in the competitive landscape.
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aquasana.com competitors

In November 2025, aquasana.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. aquasana.com generated a revenue of $2,554,050 from 6,581 transactions and 552,367 sessions, with an AOV ranging from $375 to $400 and a conversion rate of 1.00-1.50%. In comparison, its competitors such as springwellwater.com, waterfilterguru.com, theberkey.com, espwaterproducts.com, and uswatersystems.com, had lower revenues, transactions, and sessions. While some competitors had higher AOVs, the conversion rates for aquasana.com were generally better. aquasana.com's strong performance across these metrics indicates its strong market presence and customer appeal compared to its competitors in the water filtration industry.

springwellwater.com screenshot
#1 springwellwater.com
792K
Revenue
148.1K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
waterfilterguru.com screenshot
#2 waterfilterguru.com
928K
Revenue
236.7K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
theberkey.com screenshot
#3 theberkey.com
32.3K
Revenue
23K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
espwaterproducts.com screenshot
#4 espwaterproducts.com
133K
Revenue
33.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
uswatersystems.com screenshot
#5 uswatersystems.com
507.2K
Revenue
92.1K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
aquasana.com vs top market performers
aquasana.com
top retailers
conversion rate vs average order value for aquasana.com and its competitors
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Revenue share by device at aquasana.com

In November large majority of sales on aquasana.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on aquasana.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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aquasana.com channels

Identify top traffic channels that drive growth for aquasana.comand discover how performance of traffic channels has changed over time.

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aquasana.com Google Ads spend

Evaluate aquasana.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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aquasana.com devices

Review aquasana.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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aquasana.com top markets

Explore aquasana.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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aquasana.com country & global rank

Assess the ranking of aquasana.com among other retailers within its primary country and worldwide.

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